Why does Apple have a bite in its logo?

Understand the Problem

The question is asking about the reason behind the design of the Apple logo, specifically why there is a bite taken out of it. This relates to branding and logo design choices.

Answer

The bite differentiates the apple from being mistaken for a cherry.

The bite in Apple's logo is to ensure it is identifiable as an apple and not mistaken for another round fruit, like a cherry. The designer, Rob Janoff, confirmed that it has no symbolic or deeper meaning.

Answer for screen readers

The bite in Apple's logo is to ensure it is identifiable as an apple and not mistaken for another round fruit, like a cherry. The designer, Rob Janoff, confirmed that it has no symbolic or deeper meaning.

More Information

Rob Janoff, who designed the Apple logo in 1977, added the bite to the design to make it clear that the fruit is an apple, not a cherry.

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