Which of the following is NOT an element of the marketing mix? Distribution, Product, Target market, Pricing
Understand the Problem
The question is asking to identify which option is not considered an element of the marketing mix. The marketing mix typically includes product, price, place (distribution), and promotion, while 'target market' refers to the audience rather than a mix element.
Answer
Target market
The final answer is Target market
Answer for screen readers
The final answer is Target market
More Information
The marketing mix, known as the 4Ps, includes Product, Price, Place, and Promotion. The target market is a focus of marketing strategy, identifying the audience affected by marketing efforts, but it's not part of the mix itself.
Tips
A common mistake is confusing the target market with the place or distribution aspect of the marketing mix. The target market is the audience, while place/distribution refers to how the product reaches that audience.
Sources
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