What best completes the table of cause and effect regarding advertisers marketing to children of the baby boomer generation?
Understand the Problem
The question is asking for an appropriate cause that leads to the given effect of advertisers targeting children of the baby boom generation directly. We need to determine which option logically connects to this outcome based on historical context.
Answer
Baby boomers influenced their parents' purchasing decisions.
The best completion of the cause for advertisers marketing to children of the baby boomer generation is that baby boomers had a great deal of influence over their parents' purchasing decisions.
Answer for screen readers
The best completion of the cause for advertisers marketing to children of the baby boomer generation is that baby boomers had a great deal of influence over their parents' purchasing decisions.
More Information
Advertisers targeted baby boomers directly because they recognized the influence these children had on their parents' buying choices. This shifted marketing strategies from focusing on parents alone.
Tips
A common mistake is thinking that marketers targeted children out of a need for more goods, rather than recognizing children's influence on their parents.
Sources
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