A web-based marketplace in which one company sells to many business buyers from e-catalogs or auctions, frequently over an extranet, describes which type of e-commerce?

Understand the Problem

The question is asking us to identify the correct term that describes a specific type of web-based marketplace where a company sells to multiple business buyers, usually through e-catalogs or auctions. This requires understanding different e-commerce models.

Answer

Sell-side e-marketplace.

The web-based marketplace described is a 'sell-side e-marketplace.'

Answer for screen readers

The web-based marketplace described is a 'sell-side e-marketplace.'

More Information

In a sell-side e-marketplace, a single business sells products to multiple business customers through online catalogs or auctions, often using an extranet to facilitate transactions.

Tips

A common mistake is confusing it with a vertical marketplace, which involves multiple sellers. Sell-side e-marketplaces feature one seller with many buyers.

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