10 Questions
What are the four parts of Wal-Mart's corporate strategy?
- Dominance in the Retail Market, 2. Expansion in the U.S. and International Markets, 3. Creation of Positive Brand and Company Recognition, 4. Branch Out into New Sectors of Retail
How does Wal-Mart's public affairs strategy enable the company to expand into foreign countries?
By gaining access to politicians who can help Wal-Mart achieve its goals.
What is the purpose of Wal-Mart's Political Action Committee?
To give almost a quarter million dollars annually to support the company's public affairs strategy.
What is the significance of Wal-Mart being ranked number one on the Fortune 500 Index by Fortune Magazine?
It signifies that Wal-Mart is the largest retail company in the United States.
How does Wal-Mart's public affairs strategy align with its corporate strategy?
Wal-Mart's public affairs strategy works well with its corporate strategy by enabling the company to move into other sectors of the marketplace and expand into foreign countries, as well as gaining access to politicians who can help achieve its goals.
What is the primary focus of Wal-Mart's public affairs strategy?
To enable the company to move into other sectors of the marketplace and expand into foreign countries
What is one of the key components of Wal-Mart's corporate strategy?
Expansion in the U.S. and International Markets
What is the purpose of Wal-Mart's Political Action Committee?
To gain access to politicians who can help achieve the company's goals
How does Wal-Mart's public affairs strategy align with its corporate strategy?
By enabling the company to move into other sectors of the marketplace and expand into foreign countries
What enables Wal-Mart to expand into foreign countries according to the text?
Its public affairs strategy
Test your knowledge of Wal-Mart's corporate strategy and public affairs with this insightful quiz. Delve into the case study produced for George Washington University and explore the factors that have kept Wal-Mart at the top of the Fortune 500.
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