Podcast
Questions and Answers
What is the role of promotions in tourism marketing?
What is the role of promotions in tourism marketing?
- To directly sell tourism products to customers
- To define the importance of public relations in tourism marketing
- To handle crisis situations in the tourism industry
- To create awareness and generate interest in tourism products and services (correct)
What is an example of a sales promotional tool?
What is an example of a sales promotional tool?
- Billboards and posters
- Social media advertising
- Direct mail marketing
- Coupons and discounts (correct)
What is the purpose of public relations in promoting tourism products and services?
What is the purpose of public relations in promoting tourism products and services?
- To handle sales promotions for tourism products
- To create advertisements for tourism products
- To maintain a positive image and build relationships with the public and media (correct)
- To directly sell products to the public
What is the definition of sales promotions?
What is the definition of sales promotions?
What is the main advantage of direct marketing in tourism?
What is the main advantage of direct marketing in tourism?