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The Brand Power Quiz
9 Questions
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The Brand Power Quiz

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@PreciousWaterfall

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Questions and Answers

True or false: Your brand plays a role in the life of your customer, beyond the transaction?

True

True or false: Your brand only serves the purpose of generating revenue?

False

True or false: The role of your brand impacts the lives of your audience?

True

What is the role of a brand in the life of a customer?

<p>To add value and impact their lives</p> Signup and view all the answers

What should you use for motivation in defining your brand's role?

<p>The role and purpose it serves in the lives of your audience</p> Signup and view all the answers

What becomes a key ingredient in your positioning strategy?

<p>The impact your brand makes in the lives of your audience</p> Signup and view all the answers

What does the future world around your brand look like?

<p>It is influenced by your brand's contributions</p> Signup and view all the answers

Why is it important for a brand to know where it’s going?

<p>To influence key decisions</p> Signup and view all the answers

What does the direction of a brand act as?

<p>A compass</p> Signup and view all the answers

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