Selling Strategies in Marketing
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Questions and Answers

Product management involves the development, design, and enhancement of goods or services.

True

Sales leads should be pursued aggressively to make a connection with potential clients.

False

Successful marketers can choose to ignore any queries from potential customers as their conversation develops.

False

Product management involves analyzing competitors, communicating with customers, and implementing feedback.

<p>True</p> Signup and view all the answers

Using successful sales strategies is not necessary to differentiate a business from its competition.

<p>False</p> Signup and view all the answers

Marketers and salespeople should not collaborate when deciding how to position and sell a product.

<p>False</p> Signup and view all the answers

Product management involves only looking at the appearance of the final product.

<p>False</p> Signup and view all the answers

Selling is all about getting in touch with existing clients, not potential clients.

<p>False</p> Signup and view all the answers

Marketers should never seek input from sources both inside and outside their firm to enhance production processes.

<p>False</p> Signup and view all the answers

Developing connections with future clients is not a key aspect of selling.

<p>False</p> Signup and view all the answers

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