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Questions and Answers
What is the primary difference between quantitative and qualitative research?
What is the primary difference between quantitative and qualitative research?
Which of the following research approaches involves collecting and analyzing data through interviews, questionnaires, and observation checklists?
Which of the following research approaches involves collecting and analyzing data through interviews, questionnaires, and observation checklists?
Which research approach is best suited for studying the ways people perceive and understand the world around them?
Which research approach is best suited for studying the ways people perceive and understand the world around them?
When conducting research using a Naturalistic Approach, what would be the preferred form of data expression?
When conducting research using a Naturalistic Approach, what would be the preferred form of data expression?
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What type of data is collected through direct contact with persons, objects, and surroundings?
What type of data is collected through direct contact with persons, objects, and surroundings?
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What kind of data is characterized by the use of decimals, fractions, percentages, and whole numbers?
What kind of data is characterized by the use of decimals, fractions, percentages, and whole numbers?
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In which type of research approach would you expect to find unstructured, uncontrolled data?
In which type of research approach would you expect to find unstructured, uncontrolled data?
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Which research approach aims to combine the strengths of both the Scientific and Naturalistic approaches?
Which research approach aims to combine the strengths of both the Scientific and Naturalistic approaches?
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What type of environment is best suited for qualitative data collection?
What type of environment is best suited for qualitative data collection?
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What is a key characteristic of qualitative research methods?
What is a key characteristic of qualitative research methods?
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Which of these is NOT a common data collection method in qualitative research?
Which of these is NOT a common data collection method in qualitative research?
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What is the role of the researcher in qualitative research?
What is the role of the researcher in qualitative research?
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What is a strength of qualitative research, as mentioned in the content?
What is a strength of qualitative research, as mentioned in the content?
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What is a common strength of qualitative research?
What is a common strength of qualitative research?
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Which type of qualitative research focuses on studying a particular cultural group?
Which type of qualitative research focuses on studying a particular cultural group?
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What is a weakness of qualitative research?
What is a weakness of qualitative research?
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How does qualitative research typically approach its subject matter?
How does qualitative research typically approach its subject matter?
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Which of the following terms describes a research method that seeks to answer why a phenomenon occurs?
Which of the following terms describes a research method that seeks to answer why a phenomenon occurs?
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What type of research is specifically aimed at increasing knowledge about concepts or principles?
What type of research is specifically aimed at increasing knowledge about concepts or principles?
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Which type of research describes the relationship between two variables without indicating a cause-and-effect link?
Which type of research describes the relationship between two variables without indicating a cause-and-effect link?
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What is the goal of exploratory research?
What is the goal of exploratory research?
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Which of the following is NOT a characteristic of qualitative research?
Which of the following is NOT a characteristic of qualitative research?
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What type of research seeks to find solutions to societal problems?
What type of research seeks to find solutions to societal problems?
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Which type of research provides a verbal portrayal of a person, thing, or situation?
Which type of research provides a verbal portrayal of a person, thing, or situation?
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Which category of research involves studying an ongoing practice for the purpose of improvement?
Which category of research involves studying an ongoing practice for the purpose of improvement?
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What is a defining feature of qualitative research compared to quantitative research?
What is a defining feature of qualitative research compared to quantitative research?
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What is the primary focus of qualitative research?
What is the primary focus of qualitative research?
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Which of the following methods is commonly used in qualitative research?
Which of the following methods is commonly used in qualitative research?
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How does qualitative research differ in its approach compared to quantitative research?
How does qualitative research differ in its approach compared to quantitative research?
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What does the iterative process in qualitative research entail?
What does the iterative process in qualitative research entail?
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What is meant by saturation in qualitative research?
What is meant by saturation in qualitative research?
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How are participants typically selected for qualitative research?
How are participants typically selected for qualitative research?
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What is the nature of data analysis in qualitative research?
What is the nature of data analysis in qualitative research?
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Which of the following best describes qualitative research's reliance on the researcher?
Which of the following best describes qualitative research's reliance on the researcher?
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What is the primary role of the 'gatekeeper' in qualitative research?
What is the primary role of the 'gatekeeper' in qualitative research?
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What does phenomenology focus on in qualitative research?
What does phenomenology focus on in qualitative research?
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What type of analysis is involved in content and discourse analysis?
What type of analysis is involved in content and discourse analysis?
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What is a key characteristic of historical analysis in qualitative research?
What is a key characteristic of historical analysis in qualitative research?
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Which of the following best describes grounded theory in qualitative research?
Which of the following best describes grounded theory in qualitative research?
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What is one strength of qualitative research?
What is one strength of qualitative research?
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Which statement accurately reflects qualitative research?
Which statement accurately reflects qualitative research?
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What type of data gathering techniques are commonly associated with grounded theory?
What type of data gathering techniques are commonly associated with grounded theory?
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Study Notes
Quote by Mark Twain
- The secret to success is starting.
Practical Research 1
- Topic of the research lecture is qualitative research.
- Objectives include differentiating qualitative from quantitative research, identifying characteristics, strengths, weaknesses, and various types of qualitative research, and understanding its importance across fields.
Owl Eyes
- Key aspects of research observation listed include: documentation, real-life experiences, struggles, challenges, and observations, numbers, impact, effects, effects, influence, and correlation.
Learning Competencies
- Differentiating qualitative from quantitative research.
- Describing characteristics, strengths, weaknesses, and types of qualitative research.
- Illustrating the importance of qualitative research across fields.
Rationale
- Research methodology has two main categories: qualitative and quantitative research.
Activity 1
- Recall your chosen research topic.
Types of Research
- Based on application of the research method
- Based on purpose
- Based on data needed
Based on Application of Research Method
- Pure research, which deals with concepts, principles, and abstract ideas, aims to increase knowledge.
- Applied research addresses societal problems and seeks solutions.
Based on Purpose of Research
- Descriptive research defines or describes something.
- Correlational research finds relationships between factors.
- Exploratory research investigates the feasibility of a study topic.
- Explanatory research explains factors and their relationships.
- Action research aims for system improvements through ongoing practice study.
Purpose Continued
- Descriptive: Portrays a person, thing, event, group, or situation.
- Correlational: Shows the relationship between factors, not causation.
- Explanatory: Explains the relationships and why the factors exist.
- Exploratory: Examines the feasibility of a research study topic.
- Action: Studies ongoing practices with a goal to improve the system.
Based on the types of data needed
- Qualitative research uses non-numerical data - words. It investigates people's thoughts, beliefs, feelings, views, and lifestyles.
- Quantitative research uses numerical data - decimals, fractions, percentages, ordinal and whole numbers - to measure findings.
Research Data
- Primary data: Obtained directly from individuals, objects, or events. Represents new, original information.
- Secondary data: Existing, documented data from different sources (e.g., books, journals, interviews). Not new, existing information.
Approaches to Research
- Scientific/Positive: Aims to discover information impersonally, managing variables, and uses measurable data techniques (interviews, questionnaires, observation).
- Naturalistic: Uses words to express data, involves interacting directly with the researched subject, and analyzes non-numerical data for understanding how people behave, perceive, and understand the world.
- Triangulation: Combines scientific and naturalistic approaches to collect data and interpret results.
Qualitative vs. Quantitative
- Qualitative research involves classifying data, collecting information, and interpreting findings to understanding human experience and viewpoints, while quantitative methods analyze data through numerical values.
Qualitative Research (detailed)
- Definition: Naturalistic research method investigating human experiences and complexity.
- Focus: Focuses on interpretation and description of individuals' experiences, illustrating human experience, and subjective aspects.
- Methodology: Utilizes naturalistic investigation techniques.
- Approach: Focuses on understanding individual experiences and meanings of events, using techniques like interviews and observations.
- Purpose: Exploring human experience, identifying and interpreting meaning.
Characteristics and Uses of Qualitative Research
- Location (Locus): Takes place in a natural setting like homes, workplaces, or communities where events occur.
- Focus (Focus): Participants' perceptions and the meanings they give to their experiences.
- Methodology: Researchers and participants interact and show sensitivity to participants' needs in an interactive way.
- Data Collection: Uses various methods like observations, interviews, documents depending on the study requirements.
Results of Qualitative Research
- Results: Emergent discoveries leading to new theories, interpreting codes to identify broad themes within the data. Provides a deeper understanding of factors influenced by historical, personal, religious, political, or social aspects, which may all affect how the data is interpreted.
Strengths of Qualitative Research
- QualRes offers detailed understanding of phenomena not easily covered by QuanRes.
- Providing exhaustive examination from the perspective of the research participants.
- Understanding several interpretations and meaningful avenues that contribute to a greater understanding of phenomena.
- Building theories based on consistent characteristics or behaviors related to the study.
- The approach is meaningful related to adapting a natural approach to interpreting the material gathered for analysis
Weaknesses of Qualitative Research
- Time-consuming, requiring researcher immersion in the research contexts and situations.
- Possible researcher subjectivity affecting interpreting findings (conflict between researcher's and personal interpretations)
- Challenges in interpreting the validity of the results
- Data overload might occur.
Types of Qualitative Research
- Content Analysis: Examines substance of communications.
- Case Study: In-depth studies of individuals, groups, organizations, or situations.
- Ethnography: Observing and understanding a group or culture's organizational set-up, internal operations, and lifestyle.
- Grounded Theory: Developing a theory through analyzing data and identifying themes or patterns.
- Historical Analysis: Examines primary documents to understand events.
- Phenomenology: Exploring and understanding phenomena.
True or False Questions
- Qualitative research is objective. (False)
- One of the strengths of qualitative research is that it provides individual case information. (True)
- One of the strengths of qualitative research is that data analysis is often time-consuming. (True)
- The purpose of Phenomenological Research is to extract meaningful context from past experiences in relation to the current situation. (False)
- Qualitative research focuses on understanding an individual's experience and interpretation of events.(True)
Task for Today
- Prepare a title and 7-paragraph background information
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Description
Test your understanding of qualitative and quantitative research methods with this quiz. Explore the differences, data collection techniques, and environments suitable for qualitative research. Challenge yourself with questions that cover various research approaches and their characteristics.