Research Methods Quiz

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Questions and Answers

Which is considered a main advantage of survey research?

  • Comprehensive case studies
  • Large number of participants (correct)
  • Detailed financial analysis
  • Ability to conduct in-depth interviews

What aspect of survey research assists in ensuring honest responses from employees?

  • Group discussions among participants
  • Mandatory identification of participants
  • Public reporting of results
  • Anonymity of the survey (correct)

Survey research is particularly useful for studying which of the following?

  • Intangible aspects such as beliefs and motives (correct)
  • Historical events and trends
  • Physical characteristics of a population
  • Statistical models of economic data

What is a significant disadvantage of survey research?

<p>Superficial and inconclusive data (C)</p> Signup and view all the answers

Which sampling method involves creating a list from a common activity?

<p>Two stage sampling (A)</p> Signup and view all the answers

What is a defining characteristic of a research report?

<p>It includes clearly labelled sections addressing theory, method, findings, and analysis. (D)</p> Signup and view all the answers

What is the primary purpose of a literature review in the research process?

<p>To assess previous research related to the topic. (B)</p> Signup and view all the answers

What is the primary concern when using a sample size in research?

<p>A balance between confidence level and margin of error. (A)</p> Signup and view all the answers

Which statement describes secondary sources of information?

<p>They give mediated evidence related to the object of study. (D)</p> Signup and view all the answers

What is tokenism in research?

<p>Making a symbolic effort without genuine engagement. (B)</p> Signup and view all the answers

Which statement about open questions is correct?

<p>They allow for surprising insights in participants' own words. (D)</p> Signup and view all the answers

What assumption does the language argument contest regarding knowledge?

<p>Human knowledge is inherently fallible and imperfect. (C)</p> Signup and view all the answers

What factor can affect the data collected from surveys?

<p>The comfort level of the participants. (D)</p> Signup and view all the answers

What is the role of peer review in research?

<p>To ensure that researchers self-regulate and maintain quality standards. (D)</p> Signup and view all the answers

What do closed questions in a questionnaire aim to achieve?

<p>Standardization of responses using predefined options. (D)</p> Signup and view all the answers

Which statement correctly recognizes the basic types of claims in research?

<p>Claims can be stated as hypotheses, questions, or theses. (C)</p> Signup and view all the answers

What does a Likert scale typically measure?

<p>Ordinal or interval data through standardized responses. (C)</p> Signup and view all the answers

In conducting a research project, what is the first step according to the basic research process?

<p>Establish the topic and claim. (D)</p> Signup and view all the answers

Which of the following viewpoints would align with the belief that objective knowledge is attainable?

<p>Truth exists and can be discovered. (D)</p> Signup and view all the answers

What is a significant disadvantage of open questions?

<p>They are time-consuming to record and process. (D)</p> Signup and view all the answers

What is typically included at the beginning of a questionnaire?

<p>Identifier questions to gather demographic data. (D)</p> Signup and view all the answers

Which sampling method ensures every member of the sample frame has an equal chance of selection?

<p>Random sampling (C)</p> Signup and view all the answers

What is a key advantage of stratified sampling compared to other methods?

<p>It can improve representativeness of the sample. (C)</p> Signup and view all the answers

What type of sampling method uses a set interval to identify recruits from a known sample frame?

<p>Systematic sampling (D)</p> Signup and view all the answers

Which of the following is a consideration that affects sample size?

<p>Nature of the research question (B)</p> Signup and view all the answers

What is essential for creating accurate samples according to comprehensive research methods?

<p>Having accurate knowledge of the population (A)</p> Signup and view all the answers

Why is it important to arrange questions in different ways in a survey?

<p>To gauge the effect of 'order bias' (C)</p> Signup and view all the answers

What is a primary advantage of using closed questions in a questionnaire?

<p>They facilitate faster responses and coding for analysis (D)</p> Signup and view all the answers

What defines interviews and focus groups as qualitative research methods?

<p>They generate data through directed social interaction (A)</p> Signup and view all the answers

What major assumption is made during interviews and focus groups?

<p>The selected individuals are representative of the entire population (C)</p> Signup and view all the answers

Why might focus groups be preferred over surveys and observations?

<p>They are typically more cost-effective and faster (A)</p> Signup and view all the answers

What is an important consideration when drafting questions for a survey?

<p>Questions should be written carefully to avoid leading (D)</p> Signup and view all the answers

What is one of the primary uses of interviews?

<p>To conduct an in-depth exploration of individual beliefs and values (D)</p> Signup and view all the answers

What distinguishes open questions from closed questions in surveys?

<p>Open questions result in a separate coding process for analysis (C)</p> Signup and view all the answers

What is a primary requirement for effective historical research?

<p>Primary sources (A)</p> Signup and view all the answers

Which assumption underpins the understanding of change through historical knowledge?

<p>Understanding the past assists in preparing for the future. (A)</p> Signup and view all the answers

What type of sources are categorized as unpublished sources?

<p>Corporate records (B)</p> Signup and view all the answers

What is data triangulation in the context of historical research?

<p>Corroborating data from two or more sources on the same issue. (D)</p> Signup and view all the answers

How should one sort data to find patterns effectively?

<p>Chronologically or thematically (A)</p> Signup and view all the answers

Which of the following represents a presentist bias in historical analysis?

<p>Viewing history through the lens of current understanding. (D)</p> Signup and view all the answers

What is essential for justifying research decisions in historical studies?

<p>Clear connection of sources to the subject. (D)</p> Signup and view all the answers

In case studies, what must the analysis be based on?

<p>Real-world data and evidence. (C)</p> Signup and view all the answers

What are repository archives responsible for?

<p>Maintaining unpublished papers and related materials. (D)</p> Signup and view all the answers

What is a significant component in the assessment of data reliability?

<p>Considering production aspects of data. (D)</p> Signup and view all the answers

Flashcards

Measurable Questions

Questions that can be answered through measurement. Examples include "what is the average height of men in the United States?" or "what is the boiling point of water?"

Value-Free Research

The idea that research can be completely objective and free from bias, values, or personal perspectives.

Research Report

A written summary of a research project that presents the findings in a clear and objective way.

Critical Essay

A persuasive essay that presents an argument in support of a claim.

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Peer Review

A process in which experts in a field review and evaluate a research study before publication.

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Literature Review

A detailed analysis of existing research related to a specific topic.

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Primary Sources

Sources that provide direct evidence or data related to the subject of research. For example, participant interviews, eyewitness accounts, and original documents.

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Secondary Sources

Sources that provide information about a topic that is not directly gathered from the original event or source. An example would be a biography about a famous person - the author wasn't there but gathered information from primary sources.

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Survey Research: Intangibles

A survey research approach used to collect data about intangible concepts like beliefs, values, attitudes, and motives.

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Survey Research: Tangibles

A survey research strategy focused on gathering insights about how individuals interact with physical objects or technologies.

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Survey Research: Organizational Studies

Survey research that examines employee perspectives within an organization. It provides insights from those working in the organization rather than solely relying on management views.

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Survey Research: Short Contact Time

A survey research advantage where the amount of time needed to collect data from each participant is minimal.

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Survey Research: Less Data Per Participant

A survey research disadvantage where the data collected from each participant might be limited in depth and breadth. This can lead to less reliable conclusions compared to in-depth interview methods.

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Unpublished Sources

Data that has never been published or has limited distribution. Examples include personal papers, corporate records, and government documents.

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Repository Archives

Archives that maintain unpublished papers and related materials in their original format. Each archive has a specific collection mandate.

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Presentist Bias

A bias towards the present day that can distort historical understanding.

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Corroboration or Data Triangulation

Using multiple independent sources to verify the accuracy of information.

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Skeptical Approach

A critical approach to data analysis, questioning the reliability and potential biases of sources.

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Patterns

Recurring patterns, behaviours, or events observed in data. Helps you understand trends and long-term impacts.

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Turning Points

Moments of significant change in data, marking shifts in trends or behaviours. Helps you identify critical turning points.

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Case Study

A research method involving in-depth analysis of a specific case or event. It uses real-world data to provide a comprehensive view of the topic.

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Research Design

A process that aims to provide a scientific rationale for the research decisions made. It involves justifying source selection and data collection methods.

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Random sampling

A sampling method where every member of the population has an equal chance of being selected. It's like drawing names out of a hat, ensuring fair representation.

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Systematic sampling

A sampling method where participants are selected at regular intervals from a complete list. It's like choosing every 10th person on a roster.

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Stratified sampling

A sampling method where the population is divided into subgroups based on key characteristics, and participants are selected proportionally from each subgroup. It's like ensuring your sample reflects the diversity of the population.

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Quota

The proportion or percentage that each subgroup should contribute to the total sample in stratified sampling. It helps ensure accurate representation of all groups.

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Selection Method

The process of identifying and selecting actual participants for your research. It involves understanding your target population and having a reliable method for finding them.

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Tokenism

A symbolic or minimal effort made to appear inclusive or diverse, often without genuine commitment to change.

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Confidence Level

The probability of error in a sample, typically expressed as a percentage. A 95% confidence level means the sample results are likely to be accurate 19 out of 20 times.

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Margin of Error

The degree of allowable error in a sample. It represents the range within which the true population value is expected to lie.

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Questionnaire

A predetermined set of questions used to collect data from participants. Emphasis on clear questions and brevity for an effective survey.

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Closed Questions

Questions where respondents choose from a pre-defined list of answers. Helps standardize responses and makes analysis easier.

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Open Questions

Questions that allow participants to provide their own answers in their own words, providing richer insights.

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Likert Scale

A type of scale used in questionnaires to measure attitudes, opinions, or feelings. Respondents choose from a range of options, typically anchored by opposites.

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Setting and Timing

The location and time of data collection can significantly impact the results. Factors like participant comfort, survey method, and distractions should be considered.

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Interviews

A research method that involves in-depth conversations with individuals or groups to gather insights about their experiences, beliefs, or opinions related to a specific topic.

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Focus Groups

A research method where a group of people with shared experiences or expertise engage in a guided discussion about a particular topic, allowing researchers to gather multiple perspectives and insights simultaneously.

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Intangibles

Beliefs, values, attitudes, motives, desires, or passions that are difficult to measure directly or objectively.

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Avoid leading respondents

To avoid influencing respondents' responses or providing clues that might bias their answers.

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Reduce order bias

Arranging your questions in different ways on a survey to assess how the order might influence responses.

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Gauge respondent consistency

Asking the same question at different points in a survey to check if respondents provide consistent answers. This helps validate data and ensure the reliability of responses.

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Representative sample

When the individuals participating in a study represent the wider population being investigated, ensuring the findings can be generalized to the larger group.

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Study Notes

Research and Arguments

  • Research is a set of perspectives and skills applied to questions and problems.
  • Argumentation is a form of research.
  • Toulmin's model of argumentation involves:
    • Data: observations, physical evidence, or measurements.
    • Claim: a position to be argued or an insight to be explored.
    • Warrant: something that authorizes a person or action (e.g., a generally accepted assumption, shared belief, appeal to authority, principle of human behavior).
  • A claim may be expressed as a thesis, hypothesis, or research question.

Culture of Research

  • Research principles: systematic, disciplined, verifiable, and cautious.
  • Value-free research: personal opinion doesn't affect the outcome.
  • Empiricism: philosophical position prioritizing evidence from the five senses.
  • Empirical questions: answered through measurement.
  • Bacon's view on knowledge: truth exists, can be known, agrees knowledge is attainable, disagrees knowledge is fallible.
  • Research formats in scholarly publications: reports and summaries of projects.

Literature Review

  • Basic research process: establishing a topic and claim (a thesis, question, or hypothesis), reviewing the literature, assessing previous research, determining a method, organizing and interpreting data, drawing conclusions.
  • Literature review methodology: identifying prominent sources, evaluating arguments, drawing conclusions on credibility, comprehensiveness, and satisfaction.
  • Primary sources: provide direct data, examples including participants, witnesses, documents, or artifacts.
  • Secondary sources: offer data with a mediated relationship to the topic. Examples include writings by other researchers or summarizations of events.

Research Perspectives

  • Perspective set of underlying assumptions about knowledge that affects how researchers view problems.
  • Objective research: evaluating data neutrally, without bias.
  • Subjective research: acknowledging perspectives and potential bias.

Different Research Perspectives

  • Human nature, communication, and cultural practices are stable, predictable, and knowable.
    • Research goals include cataloging behaviors, diagnosing problems, and exploring solutions.
  • Different Research Perspectives:
    • Interpretivism: reality is stable but knowledge is fallible and subjective; people can only observe and interpret people in social contexts.
    • Critical: reality may be stable and knowable, but human knowledge is fallible and subjective; observe and interpret people in social contexts, meaning and significance of communication.

History and Policy

  • History: a record of past events; can be public or private, formal or informal.
  • Archive: a repository of original documents (qualitative, quantitative; historical policy analysis).
  • Understandings of the past provide context, explain the present and prepare for the future.
  • Researcher biases: toward the present day affect historical perspective.

Sources and Repositories

  • Unpublished sources: personal papers, corporate records, and government archives; may be limited distribution.
  • Three categories of unpublished sources: personal, corporate, and government records.
  • Repositories: maintain unpublished papers, materials, and related content.
  • Locate resources: reviewed literature.

Checking and Organizing Data

  • Data preparation and analysis: assess reliability of data, evaluate potential problems, and corroborate sources/do data triangulation.
  • Skeptical methodology, pattern and trend identification, turning points.
  • Sort data chronologically, or thematically. Make sure you are organized!

Case Studies

  • Case study analysis: deeply rooted in real-world data to provide a comprehensive view of a topic; qualitative or quantitative.

Content Analysis

  • Content analysis is systematic; objective; and quantitative.
  • Methods include descriptive methods, frequency, or relationship analyses.
  • The types of content analysis are: latent meaning, and manifest content analysis.
  • Samples: random and systematic.

Survey Research

  • Survey research collects data through pre-formulated questions to describe and predict behaviors in a population or sample.
  • Types of questions: closed, open, identifying.
  • Methods of gathering answers to open-ended questions: interviews and focus groups.
  • Advantages and disadvantages of interviews and focus groups: cost/time-efficiency, insights from experts, and insights from multiple participants.

Descriptive and Inferential Statistics

  • Descriptive statistics: summarize data (mean, median, mode, standard deviation).
  • Inferential statistics: draw conclusions about a population from a sample (correlation coefficient).
  • Types of data: nominal (categories), ordinal (ranked categories), interval (fixed intervals), ratio (true zero point).

Research Ethics

  • Ethical conduct protects participant's and other's well-being.
  • Ethics is the branch of knowledge or study dealing with moral principles.
  • Importance of balancing risks and benefits in research.
  • Informed consent and respect for participants.

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