Porter's Value Chain Model Quiz
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Questions and Answers

What are the two main activities in Porter's value chain model?

  • Product development and marketing
  • Support activities and customer service
  • Primary activities and Support activities (correct)
  • Inbound logistics and outbound logistics

    • In the context of Porter's value chain model, what do primary activities refer to?

  • Customer service and after-sales support
  • Human resource management and procurement
  • Activities related to the product of the business (correct)
  • Marketing and advertising

    • According to the text, what type of activities fall under support activities in Porter's value chain model?

  • Inbound logistics and outbound logistics
  • Activities that support running and management of the business (correct)
  • Product design and research & development
  • Manufacturing and assembly

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