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What is the goal of value chain analysis according to Michael Porter?
Which of the following is a primary value activity according to Porter's value chain analysis?
What is the goal of value chain analysis according to Michael Porter?
The goal of value chain analysis is to identify processes in which the firm can add value for the customer and create a competitive advantage for itself, with a cost advantage or product differentiation.
The goal of value chain analysis is to identify processes in which the firm can add ______ for the customer and create a competitive advantage for itself, with a cost advantage or product differentiation
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The value chain groups a firm’s activities into two categories—primary value activities and ______ value activities
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Primary value activities, shown at the ______ of the value chain in Figure 2.10, acquire raw materials and manufacture, deliver, market, sell, and provide after-sales services
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Support value activities, along the ______ of the value chain in Figure 2.10, include firm infrastructure, human resource management, technology development, and procurement
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