Unlock Your Business Success with Porter's Value Chain Analysis Quiz
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Questions and Answers

What is the goal of value chain analysis according to Michael Porter?

  • To identify processes in which the firm can add value for the customer and create a competitive advantage for itself (correct)
  • To decrease the number of support value activities in the firm
  • To increase the number of primary value activities in the firm
  • To identify the weaknesses in the firm's primary value activities
  • Which of the following is a primary value activity according to Porter's value chain analysis?

  • Procurement
  • Human resource management
  • Outbound logistics (correct)
  • Technology development
  • What is the goal of value chain analysis according to Michael Porter?

    The goal of value chain analysis is to identify processes in which the firm can add value for the customer and create a competitive advantage for itself, with a cost advantage or product differentiation.

    The goal of value chain analysis is to identify processes in which the firm can add ______ for the customer and create a competitive advantage for itself, with a cost advantage or product differentiation

    <p>value</p> Signup and view all the answers

    The value chain groups a firm’s activities into two categories—primary value activities and ______ value activities

    <p>support</p> Signup and view all the answers

    Primary value activities, shown at the ______ of the value chain in Figure 2.10, acquire raw materials and manufacture, deliver, market, sell, and provide after-sales services

    <p>bottom</p> Signup and view all the answers

    Support value activities, along the ______ of the value chain in Figure 2.10, include firm infrastructure, human resource management, technology development, and procurement

    <p>top</p> Signup and view all the answers

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