Podcast
Questions and Answers
The art of making people like your organization is known as __________.
The art of making people like your organization is known as __________.
- Branding
- Marketing
- Public relations (correct)
- Organizational behavior
The first step in planning a good public relations program is a __________ and a needs assessment of the current situation.
The first step in planning a good public relations program is a __________ and a needs assessment of the current situation.
- Strategy session
- Review (correct)
- Public survey
- Budget allocation
The assessor's "first line of defense" is a good __________ program
The assessor's "first line of defense" is a good __________ program
- Public relations (correct)
- Risk management
- Compliance
- Media outreach
All personnel in the assessor's office should be __________ and __________ to the needs of the public.
All personnel in the assessor's office should be __________ and __________ to the needs of the public.
All personnel in the assessor's office should have written __________ and __________ as a part of their employee handbook.
All personnel in the assessor's office should have written __________ and __________ as a part of their employee handbook.
The __________ become a part of the public relations team when the assessor's office must communicate with large numbers of people.
The __________ become a part of the public relations team when the assessor's office must communicate with large numbers of people.
When working with the media, the assessor's office must translate __________ information into meaningful news data.
When working with the media, the assessor's office must translate __________ information into meaningful news data.
A primary way to keep the public informed on special issues is through __________.
A primary way to keep the public informed on special issues is through __________.
. The assessor's website can be used to:
. The assessor's website can be used to:
When working with the media, use whatever means possible to avoid being __________.
When working with the media, use whatever means possible to avoid being __________.
Printed information in the form of __________ should be available in the assessor's office to provide information on general topics.
Printed information in the form of __________ should be available in the assessor's office to provide information on general topics.
The assessor must be informed in every aspect of the assessment process when making __________ engagements.
The assessor must be informed in every aspect of the assessment process when making __________ engagements.
Standard speeches should be prepared in __________. Use PowerPoint and other available tools to assist you with your presentation.
Standard speeches should be prepared in __________. Use PowerPoint and other available tools to assist you with your presentation.
Flashcards
Public Relations
Public Relations
The art of getting people to like your organization.
Review
Review
The first step in a PR plan, assessing the current situation.
Public Relations Program
Public Relations Program
A program that includes aspects of how to communicate to the public
Courteous and Responsive
Courteous and Responsive
Signup and view all the flashcards
Rules and Procedures
Rules and Procedures
Signup and view all the flashcards
Media
Media
Signup and view all the flashcards
Technical Information
Technical Information
Signup and view all the flashcards
Press Releases
Press Releases
Signup and view all the flashcards
Assessor's Website
Assessor's Website
Signup and view all the flashcards
Misquoted
Misquoted
Signup and view all the flashcards
Brochures
Brochures
Signup and view all the flashcards
Public Speaking
Public Speaking
Signup and view all the flashcards
Advance Preparation
Advance Preparation
Signup and view all the flashcards
