10 Questions
The primary function of the administrative function is to establish lines of competition within the organization.
False
The administrative function uses scientific research and principles of ethical communication as its main tools.
True
The administrative function is responsible for defining and emphasizing the responsibility of managing to serve the organization.
False
The administrative function works to be an early warning device to anticipate and respond to public events.
True
The administrative function helps management to maintain the status quo and resist change.
False
The primary function of public relations is to establish lines of communication within the organization itself.
False
Public relations is responsible for ensuring the organization serves its own interests rather than the public good.
False
Public relations primarily uses intuition and personal experience as its main tools.
False
The main goal of public relations is to respond to public opinion after it has been formed.
False
Public relations is a function that hinders organizational change and progress.
False
Study Notes
Public Relations
- Establishes and maintains mutual communication and cooperation between the organization and its public
- Manages problems and issues to enable effective management of the organization
- Helps management to be aware of and respond to public opinion
- Emphasizes the responsibility of managing to serve the good of the organization
- Facilitates change within the organization
- Acts as an early warning device to anticipate events
- Utilizes scientific research and principles of ethical communication as primary tools
Definition of Public Relations
- Public relations is an administrative function that establishes and maintains mutual communication and cooperation between an organization and its public.
Key Objectives
- Helps manage problems and issues to enable effective organizational management.
- Enables the organization to be aware of and respond to public opinion.
Role in Organizational Management
- Helps management to change and adapt to new circumstances.
- Acts as an early warning device to anticipate events and potential crises.
Tools and Principles
- Employs scientific research to inform public relations strategies.
- Guided by principles of ethical communication.
This quiz covers the basics of public relations, including its role in maintaining organizational communication, managing issues, and serving the organization's interests. Learn about the responsibilities and functions of public relations in this quiz.
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