Podcast
Questions and Answers
What impact can different sales channels have on a business?
What impact can different sales channels have on a business?
Why is it important to take advantage of multiple sales channels?
Why is it important to take advantage of multiple sales channels?
What percentage of shoppers use more than one sales channel?
What percentage of shoppers use more than one sales channel?
What do you need to understand to make smart decisions about sales channels?
What do you need to understand to make smart decisions about sales channels?
Signup and view all the answers
What are indirect sales channels?
What are indirect sales channels?
Signup and view all the answers
What percentage of B2B buyers say they won't do business with a company if they aren't active on their preferred marketing channels?
What percentage of B2B buyers say they won't do business with a company if they aren't active on their preferred marketing channels?
Signup and view all the answers
In the context of sales channels, what does a direct sales channel strategy involve?
In the context of sales channels, what does a direct sales channel strategy involve?
Signup and view all the answers
What type of businesses typically utilize a wholesale sales strategy?
What type of businesses typically utilize a wholesale sales strategy?
Signup and view all the answers
What is an example of a brick-and-mortar retail sales channel?
What is an example of a brick-and-mortar retail sales channel?
Signup and view all the answers
How does having direct-to-consumer eCommerce as a channel impact marketing strategies compared to B2B sales to enterprise companies?
How does having direct-to-consumer eCommerce as a channel impact marketing strategies compared to B2B sales to enterprise companies?
Signup and view all the answers