Minority Influence in Social Psychology
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Questions and Answers

What percentage of trials did participants agree with the confederates saying the slides were green when they were consistent?

  • 1.25%
  • 24%
  • 8.42% (correct)
  • 0.25%

    • A control group in the study had confederates present.

    False

    What behavior is suggested by participants writing down their answers privately?

    They are more likely to agree with the minority view.

    In Moscovici et al. (1969) study, participants were shown __ blue-coloured slides.

    <p>36</p> Signup and view all the answers

    Match the following scenarios with their outcomes in the study:

    <p>Consistent minority = 8.42% agreement Inconsistent minority = 1.25% agreement Control group = 0.25% agreement</p> Signup and view all the answers

    What was the conclusion when the minority was inconsistent regarding the slide colors?

    <p>Low agreement with green</p> Signup and view all the answers

    The study found that the views expressed in public were completely accurate.

    <p>False</p> Signup and view all the answers

    What effect did the presence of confederates have on participants' answers?

    <p>It influenced them to agree with the minority view.</p> Signup and view all the answers

    The two confederates consistently stated that the slides were __.

    <p>green</p> Signup and view all the answers

    What overall phenomenon does Moscovici et al.'s study demonstrate?

    <p>Minority influence</p> Signup and view all the answers

    What was the main finding of Martin et al.'s study regarding majority and minority influence?

    <p>Minority messages are processed more deeply.</p> Signup and view all the answers

    According to minority influence research, minorities usually have more power than majorities.

    <p>False</p> Signup and view all the answers

    What is a limitation of the tasks used in minority influence research?

    <p>They are often artificial and do not represent real-world social situations.</p> Signup and view all the answers

    In Moscovici et al.'s study, the average agreement with a consistent minority was only ____%.

    <p>8</p> Signup and view all the answers

    Match the studies with their findings:

    <p>Martin et al. = Minorities are processed more deeply. Moscovici et al. = Agreement with minority is low. Asch's line judgement task = Artificial task in social influence research. General observation = Majorities often hold more power.</p> Signup and view all the answers

    What is the term for when majority group members pay more attention to minority views due to extreme activities that show commitment?

    <p>Augmentation Principle</p> Signup and view all the answers

    How does the commitment of minorities generally compare to that of majorities?

    <p>Minorities must be more committed due to opposition.</p> Signup and view all the answers

    Flexibility in minority influence means being unbending and dogmatic.

    <p>False</p> Signup and view all the answers

    What is the process called when increasing numbers of people switch from the majority position to the minority position?

    <p>Snowball effect</p> Signup and view all the answers

    Minority influence research has high external validity.

    <p>False</p> Signup and view all the answers

    Research by Wendy Wood et al. demonstrated that minorities seen as __________ were most influential.

    <p>consistent</p> Signup and view all the answers

    Name one real-world scenario where minority influence can be significant.

    <p>Jury decision-making or political campaigning.</p> Signup and view all the answers

    A defining feature of minority influence research is the focus on the smallest group, referred to as the ____ group.

    <p>minority</p> Signup and view all the answers

    Match the concepts with their definitions:

    <p>Augmentation Principle = Increased attention due to commitment Flexibility = Adapting views while maintaining core arguments Snowball Effect = Gradual shift from majority to minority views Consistency = Repeating arguments to maintain influence</p> Signup and view all the answers

    What factor can make minority influence less effective due to perceived rigidity?

    <p>Over-consistency</p> Signup and view all the answers

    What does the low agreement figure of 8% in Moscovici et al.'s study suggest?

    <p>Minority influence is quite rare.</p> Signup and view all the answers

    Hearing something you already agree with encourages deeper processing of ideas.

    <p>False</p> Signup and view all the answers

    What is the relationship between consistency and flexibility in minority influence?

    <p>Balance between consistency and flexibility is key</p> Signup and view all the answers

    The study conducted by __________ demonstrated that a consistent minority opinion was more effective in changing views.

    <p>Moscovici</p> Signup and view all the answers

    Which of the following signifies that consistent minority views can lead to more significant changes?

    <p>Augmentation Principle</p> Signup and view all the answers

    What is minority influence?

    <p>A form of social influence where a minority persuades others</p> Signup and view all the answers

    Minority influence leads only to public changes in behavior, not private beliefs.

    <p>False</p> Signup and view all the answers

    Name one critical factor for effective minority influence.

    <p>Consistency</p> Signup and view all the answers

    To enhance their influence, minorities should demonstrate __________ by showing dedication to their views.

    <p>commitment</p> Signup and view all the answers

    Match the following terms with their descriptions:

    <p>Consistency = Holding the same beliefs over time and across individuals Commitment = Demonstrating dedication through personal sacrifices Flexibility = Adapting views for potential compromises Internalisation = Changing both public behaviors and private beliefs</p> Signup and view all the answers

    Which type of consistency involves all members of a minority being in agreement?

    <p>Synchronic consistency</p> Signup and view all the answers

    Relentless consistency can be beneficial for minority influence.

    <p>False</p> Signup and view all the answers

    Who first studied the process of minority influence through the blue slide, green slide study?

    <p>Moscovici</p> Signup and view all the answers

    Minority influence is most likely to lead to __________, meaning changes in both public behavior and private beliefs.

    <p>internalisation</p> Signup and view all the answers

    What is flexibility in the context of minority influence?

    <p>The readiness to consider and negotiate alternative viewpoints</p> Signup and view all the answers

    Study Notes

    Minority Influence

    • A form of social influence where a minority persuades others to adopt their beliefs, attitudes, or behaviours.
    • This leads to internalisation or conversion, changing both public and private attitudes.

    Consistency

    • Minority influence is most effective when the minority maintains consistent beliefs over time and among its members.
    • This consistency draws attention to the minority viewpoint.

    Commitment

    • Demonstrating dedication to a position, such as making personal sacrifices, strengthens minority influence.
    • This shows the minority is not acting out of self-interest.

    Flexibility

    • Rigid consistency can be counter-productive.
    • Minority influence is more effective if the minority demonstrates flexibility, accepting compromise.

    Minority Influence Process

    • The minority must maintain consistent views over time, increasing interest from others.
    • This consistency can take the form of agreement within the minority group (synchronic) and/or consistency over time (diachronic).
    • Commitment to the cause is shown through extreme actions and activities that put the minority at risk. This is known as the augmentation principle.
    • Flexibility in argument is important, but inflexible positions are off-putting to the majority.
    • The three factors outlined above lead to the majority considering the minority's view more deeply.
    • Gradual shift in perspective, from the minority to majority viewpoint, is referred to as a snowball effect.

    Research Support for Consistency

    • Moscovici et al.'s blue/green slide study showed a consistent minority opinion had a greater effect on changing others' views than an inconsistent one.
    • A meta-analysis by Wendy Wood et al. (1994) found consistent minorities to be more influential.
    • Demonstrates the importance of consistency for successful minority influence.

    Counterpoint

    • Research, like Martin et al. (2003), distinguishes between the majority and minority in controlled settings but may not reflect real-world situations where power dynamics and status are relevant.
    • Research often uses artificial tasks (e.g., colour identification), which lacks external validity in real-world situations., thus limiting the applicability of findings.

    Evaluation Extras

    • Moscovici et al.’s study showed a consistent minority view had very low agreement rates in public, but participants were more likely to agree in private, suggesting that public agreement might only represent a small portion of the overall influence.
    • The key components of a research study description are its procedure, findings, and conclusions, and these are important for study evaluation.

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    Related Documents

    Minority Influence Psychology PDF

    Description

    This quiz delves into the concept of minority influence, exploring how a minority can persuade others to adopt their beliefs, attitudes, or behaviors. It highlights key factors like consistency, commitment, and flexibility that enhance the effectiveness of minority influence in social settings.

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