Media Functions and Historical Context
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Questions and Answers

What was a significant technological advancement during the Industrial Age that involved the use of steam power?

  • The development of machine tools (correct)
  • The invention of the telephone
  • The creation of the light bulb
  • The discovery of electricity
  • Which of the following best describes the primary function of the printing press?

  • To bind books together
  • To print images on clothing
  • To apply pressure to an inked surface (correct)
  • To create digital content
  • What was the significance of the invention of the printing press in the second millennium?

  • It was the first use of digital printing technology
  • It facilitated the mass production of texts (correct)
  • It enabled the development of electronic communication
  • It allowed for the first printed maps
  • Which invention directly preceded the advancement of communication methods like the telegraph?

    <p>The printing press</p> Signup and view all the answers

    Which message was sent using the telegraph key over the prototype telegraph line?

    <p>What Hath God Wrought</p> Signup and view all the answers

    What is the highest score a student can achieve in the Observations category?

    <p>4</p> Signup and view all the answers

    What characterizes a score of 2 in the Understanding Analysis category?

    <p>Some understanding of principles.</p> Signup and view all the answers

    Which score reflects a strong interpretation of images in the Thinking/Inquiry category?

    <p>4</p> Signup and view all the answers

    What aspect is not covered by a score of 1 in the Observations category?

    <p>Thorough conceptual understanding.</p> Signup and view all the answers

    Which option describes a score of 3 in the Analysis category?

    <p>Demonstrates some understanding of principles.</p> Signup and view all the answers

    What is a primary difference between scores of 4 and 2 in the Thinking/Inquiry category?

    <p>The depth of interpretation.</p> Signup and view all the answers

    How does a student demonstrate understanding to achieve a score of 4?

    <p>By making a complete and detailed description.</p> Signup and view all the answers

    In the context of this rubric, what does a score of 1 indicate regarding the Thinking/Inquiry category?

    <p>Weak interpretation of images.</p> Signup and view all the answers

    What type of media does the Philippine Daily Inquirer represent?

    <p>Print media</p> Signup and view all the answers

    Which statement accurately describes GMA 24 Oras?

    <p>Broadcast media</p> Signup and view all the answers

    Which of the following is a resource for finding literary, musical, artistic, or reference materials?

    <p>Library</p> Signup and view all the answers

    What type of information provides the most current updates on events, people, or places?

    <p>Newspaper</p> Signup and view all the answers

    What is the primary definition of the Internet?

    <p>An electronic communications network</p> Signup and view all the answers

    In evaluating information, which option is not a recognized consideration?

    <p>Copying</p> Signup and view all the answers

    Which literacy involves the ability to read and analyze communication in various media forms?

    <p>Media Literacy</p> Signup and view all the answers

    What is the focus of Information Literacy?

    <p>Finding and evaluating information</p> Signup and view all the answers

    What year was the Osborne 1 first produced?

    <p>1981</p> Signup and view all the answers

    Who was the founder of Osborne Computer Corp?

    <p>Adam Osborne</p> Signup and view all the answers

    What does the authoritarian theory emphasize regarding communication?

    <p>Control of communication by government or elites</p> Signup and view all the answers

    What is a key characteristic of the Social Responsibility Theory?

    <p>Obligation to accept public interference</p> Signup and view all the answers

    Which of the following statements is true regarding Facebook?

    <p>Facebook's headquarters are located in Menlo Park, California.</p> Signup and view all the answers

    In what year did Facebook reach over one billion users?

    <p>2012</p> Signup and view all the answers

    According to the Marxist Theory, how should media be judged?

    <p>By the unwritten code of natural laws of humanity</p> Signup and view all the answers

    Who were the co-founders of Facebook?

    <p>Mark Zuckerberg and classmates from Harvard</p> Signup and view all the answers

    What function of communication informs citizens about current events?

    <p>Monitoring Functions</p> Signup and view all the answers

    What is an example of media fulfilling its Information Function?

    <p>Educational documentary programs</p> Signup and view all the answers

    What distinguishes the Osborne 1 in computer history?

    <p>It was considered the first truly portable computer.</p> Signup and view all the answers

    As of 2012, approximately how many users were using Facebook every day?

    <p>500 million</p> Signup and view all the answers

    What does the Marxist and Leninist Theory provide in terms of media freedom?

    <p>Total media freedom with external controls</p> Signup and view all the answers

    In which city is Facebook's headquarters located?

    <p>Menlo Park</p> Signup and view all the answers

    Which statement accurately reflects the function of media in times of crisis?

    <p>Media should inform citizens about the situation</p> Signup and view all the answers

    Which of the following theories lies between authoritarian theory and libertarian theory?

    <p>Marxist and Leninist Theory</p> Signup and view all the answers

    Study Notes

    Picture Analysis Rubric

    • Categories of evaluation include Observations, Understanding of the piece, and Thinking/Inquiry.
    • High-scoring students provide complete and detailed descriptions of subject matter and elements in photos.
    • Understanding demonstrated ranges from thorough to little, with higher scores indicating better grasp of principles and relationships.

    Communication and Media Functions

    • Monitoring functions inform citizens about current events like disasters or health emergencies.
    • Information functions educate audiences on the significance of facts and teach norms and values.
    • Examples include educational shows and printed materials such as books produced through the printing press.

    Historical Context of Media

    • The Industrial Age (1700s-1930s) saw advancements in steam power, machine tools, and manufacturing.
    • Invention of the printing press revolutionized the production of texts and is considered a key event in modern history.
    • The telegraph was pivotal for long-distance communication, exemplified by the message “What Hath God Wrought.”

    Development of Computers

    • The Osborne 1, released in 1981, is recognized as the first truly portable computer.
    • Adam Osborne, a Thai-born publisher, founded Osborne Computer Corp. and made significant contributions to early computing.

    Social Media

    • Facebook, founded in 2004 by Harvard students, has grown to over a billion users by 2012, maintaining daily engagement from about half.

    Types of Media and Resources

    • Philippine Daily Inquirer is categorized as print media.
    • GMA 24 Oras is classified as broadcast media.
    • Libraries serve as repositories for literary, musical, and artistic materials.
    • Newspapers provide very current information about events.

    Digital Literacy

    • Media Literacy: The ability to critically read and produce various media forms.
    • Information Literacy: The competency to recognize information needs and effectively use various formats.
    • Technology (Digital) Literacy: Skills to utilize digital tools for locating and creating information.

    Evaluation of Information

    • Key considerations for evaluating information include accuracy, fairness, and relevance.
    • "Copying" is an irrelevant consideration for evaluation.

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    Description

    This quiz explores the evaluation of media through picture analysis and communication functions. It delves into the historical developments of media, particularly focusing on the Industrial Age and the impact of the printing press and telegraph innovations. Evaluate your understanding of media's role in society and its evolution.

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