Podcast
Questions and Answers
Which development marked the beginning of the Electronic Age?
Which development marked the beginning of the Electronic Age?
What is a key feature of Media Convergence?
What is a key feature of Media Convergence?
During which historical period did the Industrial Age occur?
During which historical period did the Industrial Age occur?
Which type of library primarily serves the needs of students and educational institutions?
Which type of library primarily serves the needs of students and educational institutions?
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What advancement characterized the Information Age?
What advancement characterized the Information Age?
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What type of media does Social Media fall under?
What type of media does Social Media fall under?
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Which of the following is NOT a type of library mentioned?
Which of the following is NOT a type of library mentioned?
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What technological innovation was pivotal in the transition from the Electronic Age to the Information Age?
What technological innovation was pivotal in the transition from the Electronic Age to the Information Age?
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What is the primary focus of media languages?
What is the primary focus of media languages?
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Which type of code specifically refers to the equipment used in storytelling?
Which type of code specifically refers to the equipment used in storytelling?
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What is the study of signs called?
What is the study of signs called?
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What does the term 'codes' refer to in media languages?
What does the term 'codes' refer to in media languages?
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Which of the following is NOT a component of media codes?
Which of the following is NOT a component of media codes?
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How is 'ethical' best described in the context of media and legal issues?
How is 'ethical' best described in the context of media and legal issues?
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Intellectual property primarily concerns which of the following?
Intellectual property primarily concerns which of the following?
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Which of the following best defines 'legal' in the context of media?
Which of the following best defines 'legal' in the context of media?
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What is a key factor in determining the reliability of information found online?
What is a key factor in determining the reliability of information found online?
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Which of the following best defines 'indigenous knowledge'?
Which of the following best defines 'indigenous knowledge'?
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In evaluating the accuracy of information, what does the term 'accuracy' specifically refer to?
In evaluating the accuracy of information, what does the term 'accuracy' specifically refer to?
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What should be considered when evaluating the authority of a source?
What should be considered when evaluating the authority of a source?
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Why is timeliness important in determining the value of information?
Why is timeliness important in determining the value of information?
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Which factor is NOT part of the REVAT criteria for evaluating information?
Which factor is NOT part of the REVAT criteria for evaluating information?
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What primarily characterizes indigenous media?
What primarily characterizes indigenous media?
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When assessing the value of information, which aspect is critical?
When assessing the value of information, which aspect is critical?
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Which of the following is NOT a component of intellectual property rights?
Which of the following is NOT a component of intellectual property rights?
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What does a patent grant the owner?
What does a patent grant the owner?
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What is meant by 'netiquette'?
What is meant by 'netiquette'?
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Which of the following describes the 'digital divide'?
Which of the following describes the 'digital divide'?
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Which of the following is an example of cyberbullying?
Which of the following is an example of cyberbullying?
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What aspect of an article is defined by industrial design?
What aspect of an article is defined by industrial design?
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Which term refers to the use of technology to harm others in a repeated manner?
Which term refers to the use of technology to harm others in a repeated manner?
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Which of the following is NOT a form of cyberbullying?
Which of the following is NOT a form of cyberbullying?
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What is the main role of the sender in the communication process?
What is the main role of the sender in the communication process?
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What does media literacy primarily empower individuals to do?
What does media literacy primarily empower individuals to do?
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What is the purpose of feedback in the communication process?
What is the purpose of feedback in the communication process?
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How is information literacy defined?
How is information literacy defined?
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Which is NOT considered a type of media in the context provided?
Which is NOT considered a type of media in the context provided?
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What best describes the concept of noise in communication?
What best describes the concept of noise in communication?
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Which of the following statements about technology literacy is true?
Which of the following statements about technology literacy is true?
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What role does context play in the communication process?
What role does context play in the communication process?
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Study Notes
Communication, Media, and Information
- Communication involves sharing thoughts, ideas, and feelings between individuals or groups.
- Key elements of communication include:
- Sender: initiates communication
- Message: the content being shared
- Channel: medium through which the message is transmitted
- Receiver: the individual receiving the message
- Feedback/Response: the reaction from the receiver
- Context: the setting in which communication occurs
- Noise: interference that affects communication effectiveness
- Media encompasses traditional forms like television and print, as well as digital platforms.
Media and Information Literacy
- Literacy involves the ability to understand, create, and communicate using various forms of media.
- Media Literacy empowers individuals to access, analyze, evaluate, and create media content.
- Information includes processed data and knowledge derived from various sources.
- Information Literacy focuses on recognizing the need for information, locating it, and effectively communicating it.
- Technology Literacy refers to the proficient and responsible use of technological tools for managing and communicating information.
Evolution of Traditional Media to New Media
- Pre-Industrial Age (Before 1700s): Development of fire, paper, and tools.
- Industrial Age (1700s-1930s): Advancements in steam power, machine tools, and printing.
- Electronic Age (1930s-1980s): Introduction of the transistor, leading to radios and early computers.
- Information Age (1900s-2000s): Rise of the internet, personal computers, and digital communication.
Types of Media
- Print Media: Newspapers, magazines, brochures.
- Broadcast Media: Radio and television.
- New Media: Social media platforms like Facebook and YouTube.
- Media Convergence denotes the merging of different media types into a digital format accessible through various devices.
Types of Media Sources
- Libraries: Store a range of materials; types include academic, public, school, and special libraries.
- Internet: A global network providing vast information; evaluation criteria include authorship, accuracy, and currency.
- Indigenous Sources: Local knowledge and media produced by indigenous peoples, often transmitted through traditional means.
Evaluating Information Sources
- Reliability: Trustworthiness of the source.
- Accuracy: Closeness of reported data to the actual information.
- Value: Information that aids in decision-making is deemed valuable.
- Authority: Consideration of the information source's expertise.
- Timeliness: Relevance of information based on when it was produced or acquired.
Media and Information Languages
- Media Languages comprise the codes, conventions, formats, and symbols that convey messages.
- Genre, a classification based on shared features, includes:
- Technical Codes: Equipment use in storytelling.
- Symbolic Codes: Underlying meanings in visuals.
- Written Codes: Language and text layout used for communication.
Legal and Ethical Issues in Media and Information
- Legal issues relate to the laws governing media practices and intellectual property rights.
- Ethical considerations focus on moral obligations regarding right and wrong conduct in media.
- Intellectual Property encompasses rights related to creations of the mind, including copyright, trademarks, and patents.
Societal Issues in the Information Age
- Netiquette: guidelines for acceptable behavior online.
- Digital Divide: the gap between those with and without access to information and communication technologies.
- Internet Addiction: compulsive behaviors related to excessive internet use.
- Cyberbullying: the use of technology to harass or harm individuals, with methods like flaming and exclusion.
Opportunities, Challenges, and Power of Media and Information
- The evolving media landscape offers new opportunities for communication and engagement.
- Ethical and legal challenges must be navigated to ensure responsible media use.
- Media holds significant power in shaping public perception and influencing societal dynamics.
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Description
Discover the fundamentals of communication, media, and information in this introductory lesson on Media and Information Literacy. Learn about the key elements of communication, including the roles of sender and message, and their importance in effective information sharing.