Podcast
Questions and Answers
In the 'Let's Play' game, how many players from each group act out the word or phrase?
In the 'Let's Play' game, how many players from each group act out the word or phrase?
- All players
- Two players
- One player (correct)
- Three players
What is the primary goal when guessing the words or phrases in the 'Let's Play' game?
What is the primary goal when guessing the words or phrases in the 'Let's Play' game?
- Choose the longest word
- Guess incorrectly
- To not guess at all
- Guess correctly within a time limit (correct)
Which element is described as the knowledge or facts learned about a particular subject, situation, or event?
Which element is described as the knowledge or facts learned about a particular subject, situation, or event?
- Information (correct)
- Media
- Technology
- Communication
What is the role of 'media' in communication?
What is the role of 'media' in communication?
What is the key process involved in communication?
What is the key process involved in communication?
What must occur for communication to be considered complete?
What must occur for communication to be considered complete?
What is Reymond E. Razonable credited with in the provided material?
What is Reymond E. Razonable credited with in the provided material?
What is one of the stated objectives related to media and information?
What is one of the stated objectives related to media and information?
What is the first step in the communication process?
What is the first step in the communication process?
In the communication process, what is the 'channel'?
In the communication process, what is the 'channel'?
What is the role of the 'sender/source' in the communication process?
What is the role of the 'sender/source' in the communication process?
What does 'encoding' refer to in the communication process?
What does 'encoding' refer to in the communication process?
What does media literacy primarily involve?
What does media literacy primarily involve?
Which of the following best describes interpersonal communication?
Which of the following best describes interpersonal communication?
During message transmission, what is being sent?
During message transmission, what is being sent?
What is a primary purpose of mass communication?
What is a primary purpose of mass communication?
What is the purpose of 'decoding' in the communication process?
What is the purpose of 'decoding' in the communication process?
What is 'noise' in the context of the communication process?
What is 'noise' in the context of the communication process?
Which ability defines information literacy?
Which ability defines information literacy?
What is the purpose of 'feedback' in the communication process?
What is the purpose of 'feedback' in the communication process?
What is the main purpose of 'media' in the context of media literacy?
What is the main purpose of 'media' in the context of media literacy?
What encompasses technology (digital) literacy?
What encompasses technology (digital) literacy?
Why is mass communication important?
Why is mass communication important?
What is information?
What is information?
What is the role of the 'sender' in the communication process?
What is the role of the 'sender' in the communication process?
In the communication process, what is 'decoding'?
In the communication process, what is 'decoding'?
What is the purpose of 'feedback' in communication?
What is the purpose of 'feedback' in communication?
What does 'noise' refer to in the context of communication?
What does 'noise' refer to in the context of communication?
Which communication model is described as a one-way process?
Which communication model is described as a one-way process?
In which communication model does the receiver not provide feedback?
In which communication model does the receiver not provide feedback?
Which of the following is an advantage of the linear communication model?
Which of the following is an advantage of the linear communication model?
What is a disadvantage of using the linear communication model?
What is a disadvantage of using the linear communication model?
In the linear model of communication, what is the primary direction of the message?
In the linear model of communication, what is the primary direction of the message?
Which communication model involves the interchange of roles between sender and receiver?
Which communication model involves the interchange of roles between sender and receiver?
What is a key characteristic of the transactional model regarding feedback?
What is a key characteristic of the transactional model regarding feedback?
Which model is often used for new communications like the internet, involving slower feedback in turns?
Which model is often used for new communications like the internet, involving slower feedback in turns?
In the interactional model, what happens if the receiver does not respond?
In the interactional model, what happens if the receiver does not respond?
Which model encourages non-verbal communication?
Which model encourages non-verbal communication?
Which of the following is a disadvantage of the transactional model?
Which of the following is a disadvantage of the transactional model?
A key advantage of the interactional model is:
A key advantage of the interactional model is:
Prior to the Industrial Age, how were messages commonly delivered?
Prior to the Industrial Age, how were messages commonly delivered?
Which invention came first?
Which invention came first?
Who invented the telephone?
Who invented the telephone?
Which of these was an invention of Thomas Alva Edison?
Which of these was an invention of Thomas Alva Edison?
In what year was the first radio commercial broadcast?
In what year was the first radio commercial broadcast?
Which of these came first?
Which of these came first?
Which of the following social media platforms was launched in 2004?
Which of the following social media platforms was launched in 2004?
Flashcards
Information
Information
Knowledge or facts learned about a subject, situation, or event.
Media
Media
Communication outlets or tools used to store and deliver information.
Communication
Communication
A process of exchanging information from sender to receiver.
Influence of Media and Information
Influence of Media and Information
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Morning News
Morning News
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Afternoon News
Afternoon News
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Night News
Night News
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Media (as a facilitator)
Media (as a facilitator)
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Interpersonal Communication
Interpersonal Communication
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Mass Communication
Mass Communication
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Mass Communication: Teaching/Learning
Mass Communication: Teaching/Learning
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Mass Communication: Relationships
Mass Communication: Relationships
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Mass Communication: Entertainment
Mass Communication: Entertainment
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Media Literacy
Media Literacy
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Information Literacy
Information Literacy
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Sender/Source
Sender/Source
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Encoding
Encoding
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Message
Message
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Transmission
Transmission
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Channel
Channel
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Receiver
Receiver
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Feedback
Feedback
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Noise/Interference
Noise/Interference
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Linear Communication Model
Linear Communication Model
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Linear Model of Communication
Linear Model of Communication
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Transactional Model of Communication
Transactional Model of Communication
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Context in Communication
Context in Communication
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Interactional Model of Communication
Interactional Model of Communication
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Field of Experience
Field of Experience
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Linear Communication (in Interactional Model)
Linear Communication (in Interactional Model)
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Convergence Model
Convergence Model
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Pre-Industrial Media
Pre-Industrial Media
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Industrial Age Media
Industrial Age Media
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Electronic Age Media
Electronic Age Media
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New Media (21st Century)
New Media (21st Century)
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Printing Press (Gutenberg)
Printing Press (Gutenberg)
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Telephone
Telephone
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Radio
Radio
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Television
Television
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Study Notes
- Communication is influenced by media and information.
- Media and its information must be evaluated, then that should be communicated.
Elements of Media and Information
- Information consists of the knowledge or facts learned about a certain subject, situation, or event.
- Media consists of communication outlets or tools that are used to store and deliver information, are also the methods/tools used to exchange information, and facilitate communication.
- Communication is a process by which information is exchanged from sender to receiver through a common system of symbols, signs, or behaviors that result in the interpretation of meaning on both ends, and a purposeful exchange of information between groups by speaking, writing, gestures or signs.
Types of Communication
- Interpersonal communication is between people, whether verbal or non-verbal.
- Mass communication refers to communication systems configured to create, produce, and disseminate media texts to mass audiences.
- There is a need for mass communication because relationships are built and for teaching, learning, entertainment, and information.
Media Literacy
- Literacy allows one to identify, understand, interpret, create, communicate and compute, using printed and written materials associated with varying contexts.
- Media consists of the physical objects used to communicate with mass communications through objects such as radio, television, computers, and film.
- Media literacy provides the ability to read, analyze, evaluate, and produce communication in a variety of media forms.
Information and Technology Literacy
- Information refers to a broad term covering processed data, knowledge derived from study, experience, instruction, signals, or symbols.
- Information literacy refers to the ability to recognize when information is needed, and to locate, evaluate, effectively use, and communicate information in various formats.
- Technology (Digital) literacy refers to the ability to use digital technology, communication tools, or networks to locate, evaluate, use, and create information.
Communication Process
- The sender/source of information composes sentences as they communicate by encoding a message with content that the sender wants to communicate to the receiver.
- The actual act of sending the message occurs via a medium or tool that is used to transmit the message from the source to the receiver/interpreter.
- The receiver translates the sender’s thoughts and ideas which is a process known as decoding.
- Feedback is the response generated by the message sent to the receiver.
- Noise is something that interferes in the transmittal process.
Different Models of Communication
- The linear model uses one-way communication.
- Mass communication sends messages that the receiver only receives.
- There is no feedback and a concept of noise.
- It is good at audience persuasion and propaganda settings.
- There is no concept of feedback.
- There is no way to know if communication is effective.
- The transactional model is used for interpersonal communication.
- Senders and receivers interchange roles.
- Includes simultaneous feedback and noise.
- Encourages non-verbal communication.
- There may be more noise due to communicators talking at the same time.
- The interactional model consists of new communications like the Internet with slower feedback in turns and a concept of field experience, known as the convergence model.
- If the receiver does not respond, communication becomes linear.
- Feedback exists, even with mass communication and new communication channels.
- Feedback can take a very long time.
Evolution of Media
- BCE: Personal delivery of the message.
- 100 BCE: Pigeon carry the letter.
- 1041: Movable clay type printing in China.
- 1440: The first printing press in the world by the German goldsmith Johannes Gutenberg.
- 1447: The first printed advertisement in a book by William Caxton.
- 1774: Invention of the electric telegraph by George Louis Lesage.
- 1829: Invention of the typewriter by W.S. Burt.
- 1876: Invention of the telephone by Alexander Graham Bell.
- 1877: Invention of the phonograph by Thomas Alva Edison.
- 1894: Invention of radio by Guglielmo Marconi.
- 1918: First color movie shot, "Cupid Angling."
- 1920: Invention of TV by John Logie Baird.
- 1920: First radio commercial broadcast by KDKA radio station, a daughter company of Westinghouse Electric and Manufacturing Company.
- 1923: The first news magazine was launched - TIME.
- 1927: First TV transmission by Philo Farnsworth.
- 1940: Community Antenna Television system, early cable.
- 1950: Black and White TV became mainstream.
- 1960: The rise of FM radio.
- 1963: Introduction of audio cassettes.
- 1972: Email was developed by Ray Tomlinson.
- 1973: First handheld mobile phone by John Mitchel and Martin Cooper.
- 1975: Introduction of VCRs (videocassette recorders).
- 1980: Color Television became mainstream a newspaper - Columbus Dispatch.
- 1981: IBM personal computer was introduced.
- 1985: Microsoft Windows was launched.
- 1986: MCI Mail - first commercial email service.
- 1991: World Wide Web came to life by Sir Timothy John-Berners Lee.
- 1995: Microsoft Internet Explorer was launched.
- 1997: DVDs replaced VCR.
- 2001: Instant Messaging Service
- 2002: Satellite radio.
- 2004: Facebook was launched.
- 2005: YouTube was launched.
- 2006: Twitter was launched.
- 2007: Tumblr
- 2010: Instagram
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Description
Explore core concepts in communication, including interpersonal dynamics, the role of media, and effective communication processes. Understand media literacy, encoding, and the objectives of media and information.
