Marketing: Promotion and People

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What aspect of marketing refers to the set of activities that communicate the product, brand, or service to the user?

Packaging

Distribution

Promotion (correct)

People

Which component of the marketing mix is highlighted as one of the most important elements in the current marketing scenario?

Product

People (correct)

Place

Price

What does packaging refer to in the marketing world?

Advertising the product

The pricing strategy of the product

Distribution of the product

The physical appearance of the product (correct)

Which marketing element consists of each person involved in the product or service, whether directly or indirectly?

People Signup and view all the answers

What is the primary goal of promotion in marketing?

To attract customers to buy your product over others Signup and view all the answers

In the current marketing scenario, why are skilled and competent people considered essential in selling services?

To ensure that clients will patronize the service Signup and view all the answers

Which element of the marketing mix focuses on utility of use and protection of products?

Packaging Signup and view all the answers

What role do people play in marketing according to the text?

Selling and pushing the product Signup and view all the answers

Why is packaging described as a 'silent hero' in the marketing world?

For being highly functional but often overlooked Signup and view all the answers

What is the purpose of promotion in marketing?

To attract people to buy your product over others Signup and view all the answers

Why are skilled and competent people considered essential in selling services?

To ensure first-class services and attract clients Signup and view all the answers

What is the primary function of packaging in marketing?

To protect, contain, and promote the product Signup and view all the answers

Which marketing element relies on activities like advertising, personal selling, and social media?

Promotion Signup and view all the answers

Why is packaging described as a 'silent hero' in the marketing world?

For its essential functions like protection and containment Signup and view all the answers

What is the ultimate goal of people as an element of the marketing mix?

To sell and push the product Signup and view all the answers

Which activity falls under the concept of promotion in marketing?

Using social media to communicate with users Signup and view all the answers

How does having the right people impact the selling of services according to the text?

It leads to competent service delivery that attracts clients Signup and view all the answers

Marketing: Promotion and People

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Questions and Answers

What aspect of marketing refers to the set of activities that communicate the product, brand, or service to the user?

Which component of the marketing mix is highlighted as one of the most important elements in the current marketing scenario?

What does packaging refer to in the marketing world?

Which marketing element consists of each person involved in the product or service, whether directly or indirectly?

What is the primary goal of promotion in marketing?

In the current marketing scenario, why are skilled and competent people considered essential in selling services?

Which element of the marketing mix focuses on utility of use and protection of products?

What role do people play in marketing according to the text?

Why is packaging described as a 'silent hero' in the marketing world?

What is the purpose of promotion in marketing?

Why are skilled and competent people considered essential in selling services?

What is the primary function of packaging in marketing?

Which marketing element relies on activities like advertising, personal selling, and social media?

Why is packaging described as a 'silent hero' in the marketing world?

What is the ultimate goal of people as an element of the marketing mix?

Which activity falls under the concept of promotion in marketing?

How does having the right people impact the selling of services according to the text?

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