Market and Business Environment Quiz

Local forces that affect the organization's ability to serve its customers

The internal elements of an organization used to create market offerings

Larger societal forces affecting the survival of the organization

The totality of physical and social factors affecting decision-making in an organization (correct)

Customer preferences and buying behavior

Supply chain and distribution channels

Competitors' strategies and market trends

Demographic, political, cultural, natural, technological, and economic forces (correct)

Analyze macro marketing environment

Understand the survival of the organization

Adapt to local forces affecting customer service

Create, communicate, and deliver market offerings (correct)

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<p>Better understanding of the societal forces affecting the organization</p> Signup and view all the answers