Lesson 1: Opportunities and Challenges in Media and IT

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What is the primary purpose of following natural laws of physics in motion design?

To create a sense of realism and authenticity

What is the effect of fast movement on information recall?

It increases the amount of information conveyed

What is the purpose of using transitions in motion design?

To switch between scenes smoothly

What is the benefit of using neutral colors at the start or end of a scene?

It creates a clear start and finish

What is the effect of slow movement on information recall?

It provides emphasis and lasting recall

What is the purpose of adding sound and color to motion design?

To add depth and meaning to movement

What is the effect of cartooning graphics and text in motion design?

It provides dynamic movement

What is the purpose of using blurring in animation?

To provide the illusion of fast movement

What is the benefit of using stretching, rotating, and squashing movements in motion design?

It provides dynamic movement

What is the primary purpose of using clear start and finish points in motion design?

To create a clear start and finish

Study Notes

Opportunities in Media and Information Technology

  • Online Shopping: allows consumers to directly buy goods over the Internet
  • Citizen Journalism: enables the general public to collect, disseminate, and analyze news and information, especially through the Internet
  • Online Education: allows individuals to earn a degree without attending face-to-face class sessions, with an internet connection

Challenges in Media and Information Technology

  • Age-Inappropriate Content: availability of unfit content for children and young people, such as pornography and violence, on the Internet
  • Illegal Content: the Internet is used to further illegal activities
  • Privacy Invasion and Identity Theft: data posted on the Internet may be accessed and used for illegal activities, and personal information may be shared willingly or inadvertently

Threats and Risks of Media and Information

  • Libel/Slander: publishing a false statement that is damaging to another person's reputation, office, trade, business, or means of livelihood, with malice, violating Article 355 of the Revised Penal Code

Visual and Information Media

  • Types of Visual Media:
    • Photography
    • Video
    • Infographics
    • Data visualization
    • Comic strips/cartoons
    • Memes
    • Visual note-taking
  • Formally and informally produced visual media: formally produced by schools, government, and established media/publishing outfits, and informally produced by others

Purpose of Visual Information

  • To gain attention
  • To create meaning
  • To facilitate retention

Visual Design Elements

  • Line: describes a line or outline, can create texture, and can be thick or thin
  • Shape: a geometric area that stands out from the space next to or around it due to differences in value, color, or texture
  • Value: the degree of light and dark in a design
  • Texture: the way a surface feels or is perceived to feel

Principles of Motion Design

  • Speed, direction, and timing should depict natural laws of physics
  • Timing affects recall
  • Transitions are used to switch between scenes
  • Sound and color add depth and meaning to movement
  • Cartooning graphics and text provides dynamic movement through stretching, rotating, and squashing
  • Blurring can provide the illusion of fast movement or censor information

Manipulatives/Interactive Information and Media

  • Manipulate: handle, manage, or influence something or someone skillfully
  • Manipulative Information: a type of information that can be handled, managed, or influenced by something or someone skillfully for the advantage or disadvantage of something or someone

Explore the opportunities and challenges in Media and Information Technology, including online shopping, citizen journalism, and online education. Learn how these concepts can make life easier and better. Test your knowledge and utilization of tools, techniques, and systems.

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