Questions and Answers
Which ancient model of communication focuses on the Speaker and the Message?
What are the three settings identified in Aristotle's model?
Legal, Deliberative, Ceremonial
What concept did Claude Shannon and Warren Weaver introduce in their model?
According to the Schramm model, communication can only take place if there is an overlap in the fields of experience of the speaker and the listener.
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Who is considered the Father of Mass Communication?
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Eugene White’s model describes communication as ______.
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What is the role of feedback in Eugene White's model?
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What is the best way to understand communication?
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Which of the following is NOT one of the three settings in Aristotle's model?
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What does the Legal Setting refer to?
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What does the Deliberative Setting refer to?
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What is the main concept introduced by Claude Shannon and Warren Weaver?
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The message sent is always the same as the message received in Shannon-Weaver's model.
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What does Schramm's model assert about communication?
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What is meant by 'Field of Experience'?
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What contribution did Eugene White make to the models of communication?
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Eugene White emphasized the importance of ________ in communication.
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In Eugene White’s model, which of the following is NOT a part of the communication cycle?
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Study Notes
Introduction to Communication Models
- Various authors and researchers present their own communication models emphasizing different components.
Aristotelian Model
- Originated by Aristotle around 5 BC, focusing on Speaker, Message, and Setting.
- The Setting is crucial as it determines the nature of the message.
- Three key settings in Aristotle’s time:
- Legal Setting: Involves courts where individuals defend themselves.
- Deliberative Setting: Pertains to political assemblies, especially the Roman Senate.
- Ceremonial Setting: Encompasses speeches for celebrations, tributes, and eulogies during significant events.
Shannon-Weaver Model
- Developed by Claude Shannon and Warren Weaver in 1948, known as the Telephone Model.
- Introduces the concept of "noise," affecting message transmission from Speaker to Listener.
- Highlights that the Message sent may differ from the Message received due to external disruptions.
Schramm Model of Communication
- Created by Wilbur Schramm, recognized as the Father of Mass Communication.
- Key concept: Communication occurs when there is an overlap between the Speaker's and Listener's fields of experience.
- Field of Experience: Encompasses a person’s unique knowledge, experiences, and backgrounds that influence understanding.
- Example: A lecture in known languages (e.g., English, Filipino) can be understood if the audience is familiar; however, using an unknown language (e.g., Chinese) would lead to miscommunication.
Eugene White’s Model
- Proposed in 1960, suggests that communication is a circular and continuous process without a defined beginning or end.
- Key components include:
- Thinking: Initial thought creation.
- Symbolizing: Translating thoughts into symbols.
- Expressing: Sharing symbols with others.
- Transmitting: Sending the message.
- Receiving: Listener’s receipt of the message.
- Decoding: Understanding the symbols received.
- Feedback: The Listener's response, crucial for effective communication.
- Emphasizes continuous monitoring by the Speaker to gauge Listener responses.
Models of Communication
- Graphical representation aids in understanding communication, with various models highlighting different components.
Aristotelian Model
- Developed by Aristotle in 5BC, focusing on the importance of the Speaker and the Message.
- The Setting plays a crucial role in shaping the message, influencing how it is received.
Three Settings
- Legal Setting: Pertains to courts where ordinary citizens present their cases.
- Deliberative Setting: Relates to political assemblies, including the Roman Senate.
- Ceremonial Setting: Involves speeches during significant events like wartime victories or leadership transitions.
Shannon-Weaver Model
- Introduced by Claude Shannon and Warren Weaver in 1948, also known as the Telephone Model.
- Introduces the concept of "noise" that disrupts the communication process, affecting message clarity.
- Highlights that the Message from the Speaker may differ from the Message received by the Listener due to interference.
Schramm Model of Communication
- Developed by Wilbur Schramm, recognized as the Father of Mass Communication.
- Emphasizes that effective communication occurs only when there is an overlap in the Field of Experience between Speaker and Listener.
Field of Experience
- Represents a person's unique experiences, knowledge, and exposure.
- Mutual understanding arises when the Speaker and Listener share commonalities in their Fields of Experience.
Eugene White’s Model
- Proposed in 1960, depicting communication as circular and continuous, lacking a defined beginning or end.
- Communication can be analyzed from any point along the cycle which includes stages of Thinking, Symbolizing, Expressing, Monitoring, Transmitting, Receiving, Decoding, and Feedback.
Key Concept: Feedback
- Introduced by Eugene White, referring to the Speaker's perception of the Listener's response.
- Feedback occurs when the Speaker actively monitors the Listener, being attentive to their reactions.
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Description
This quiz explores various communication models, including the Aristotelian, Shannon-Weaver, and Schramm models. Each model highlights different components and contexts of communication, from speaker and setting to noise interference. Test your understanding of how these models apply in different scenarios.
