Internal Analysis and Core Competencies Quiz

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Questions and Answers

What is the focus of internal analysis?

  • Analyzing global economic trends
  • Evaluating customer feedback
  • Studying the internal environment and identifying organizational capabilities (correct)
  • Assessing external market opportunities

Which category does a brand name fall under as a resource?

  • Tangible resources
  • Financial resources
  • Human resources
  • Intangible resources (correct)

What are tangible resources in a business context?

  • Financial assets of the organization
  • Intellectual property of the organization
  • Physical assets that provide value to consumers (correct)
  • Employee skills and knowledge

Why are intangible resources significant to firms?

<p>They contribute to the brand value of the organization (B)</p> Signup and view all the answers

What is the purpose of evaluating internal resources, capabilities, and core competencies?

<p>To design and implement plans to improve effectiveness and efficiency (C)</p> Signup and view all the answers

What is the focus of internal analysis?

<p>Studying the internal environment and identifying organizational capabilities (B)</p> Signup and view all the answers

Which category does a brand name fall under as a resource?

<p>Intangible resource (A)</p> Signup and view all the answers

What is the definition of a resource in an organizational context?

<p>Anything that an organization possesses and may use to improve effectiveness and efficiency (A)</p> Signup and view all the answers

Why are intangible resources significant to firms?

<p>They contribute to the firm's value and competitive advantage (B)</p> Signup and view all the answers

What is the purpose of evaluating internal resources, capabilities, and core competencies?

<p>To identify what the organization can do and understand its capability for successful strategies (A)</p> Signup and view all the answers

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Study Notes

Internal Analysis

  • The focus of internal analysis is to identify and evaluate an organization's internal resources, capabilities, and core competencies.

Resources

  • A resource is an asset or input that an organization uses to operate and produce its products or services.
  • Tangible resources in a business context refer to physical assets such as buildings, equipment, and inventory.
  • Intangible resources, on the other hand, are non-physical assets such as brand names, patents, copyrights, and trade secrets.
  • A brand name falls under the category of intangible resources.

Significance of Intangible Resources

  • Intangible resources are significant to firms because they can provide a competitive advantage, increase brand recognition, and contribute to a firm's overall value.

Evaluating Internal Resources

  • The purpose of evaluating internal resources, capabilities, and core competencies is to identify areas of strength and weakness, and to determine how they can be leveraged to achieve a competitive advantage.

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