ICT & Web Generations

• ICT, or Information and Communication Technology, comprises technologies that advance communications

Web Generations

• Web 1.0, pioneered by Tim Berners-Lee in 1990, featured static web pages with limited interactivity and foundational technologies
• Web 2.0 marked a shift toward user-generated content, enhanced interactivity, and global connectivity through improved internet access and social networks
• Web 3.0 is the next internet phase, focusing on decentralization, open-source software, and machine learning to improve user utility and deliver faster results
• Convergent Technologies refers to the combination of two or more independent technologies to create a new device

Key Characteristics of Technologies

• Technologies blend multiple features to serve a combined purpose
• They collect and use data in various formats, employing machine learning for enhanced user experiences
• They interconnect with other devices for universal user access

Social Use

• Online services and tools aid in publishing, sharing, and discussing information (e.g., Facebook, Twitter)
• Assistive Technology includes devices, applications, or equipment that helps people with disabilities learn, communicate, and function comfortably
• ICT's evolution enhances society's understanding of its benefits and its potential to empower through societal changes

Online Systems and Platforms

• Internet services include online marketplaces, search engines, creative content outlets, and communication platforms
• Marketplaces like Lazada, Foodpanda, and Facebook Marketplace connect sellers and buyers, offering various products
• Search Engines are web-based tools for retrieving specific online information

Search Engine Operation

• "Crawl" employs web crawlers (aka "spiders") to constantly search the internet, find new sites, and identify new links
• "Index" involves analyzing, organizing, and storing data in an index for engines to quickly locate information
• "Search" utilizes natural language processing and machine learning to interpret queries and retrieve relevant web pages from the index

Ranking and Content Outlets

• "Rank" uses algorithms prioritizing keyword matching, high-quality content, and personalized information
• Creative content outlets are websites using various media to communicate about products, services, or personal branding. Includes blogs, videos, and infographics
• Blog is written content by team or individual with knowledge on topics
• Video ranges from brand videos, animation, educational videos and vlogs
• Infographics are visual representations of information and data

Forms of Online Content and Communication

• Online creative content includes art, literature, sound, and online writings
• Communication platforms are commonly used by businesses, organizations, and individuals
• Microsoft 365 is a productivity tool with MS Teams, OneDrive, and Office apps for document handling. Google Workspace is a web-based tool that ensures secured collaboration and productivity.
• Dropbox is a user-friendly cloud-sharing solution for managing shared files.

Online Safety and Security

• Online Safety defends users against dangers online
• Major safety precautions: avoid trusting anyone, don't disclose too much information, cross-check websites, and click links carefully
• Online Security safeguards confidential information from attacks and cybercrimes

Security Measures

• Security measures include password security, multi-factor authentication, installing anti-virus software, and backup storage
• Online Etiquette is being kind and respectful online

Online Etiquette

• Showing proper tone
• Proofread messages
• Respect privacy
• Minimize distractions online
• Avoid sharing misinformation

Productivity Tools

• Productivity tools are online resources that help improve efficiency and output

Word Processors

• Word processors are applications for writing, editing, and printing. Allow use text copy, text cut, paste, multimedia, text formatting, and spelling/grammar check to improve documents

Document Components

• Tables, layout, customized searches, headers and footers

Spreadsheets

• Spreadsheets are use to organize, arrange, and calculate numerical data in rows and columns. used for forms, finance, school functions, and lists
• Presentation programs create slideshows

Tips for Presentations

• The presentation software should have simple structure by following the 10-20-30 rule
• Visual design tools use graphics for web design, advertising, and illustration of online work
• Types of graphics include the following: web design, advertising/marketing design, motion design and animation, Illustration, Publication Design

Principles of Graphic Design

• Fundamental of graphics design enhances a design.
• Unity ensures all design elements harmonize
• Variety adds visual interest
• Hierarchy manages elements visually for communication
• Proportion refers to size relationships

Visual Weight and Design

• Balance is element distribution
• Symmetrical balance has equal visual weight
• Asymmetrical balance balances unequal elements
• Elements such as Size and scale, Movement, Proximity, Repetition and pattern

Design Elements

• Creating Layout visually unites images, text, graphics
• Grid divides pages into columns dividing the design
• Repeatability makes similar pages structured
• Composition confines and is considered a design rule of thumb
• Communication organizes information
• The Golden ratio has been used historically and replicates Fibonacci

Visual messaging

• Visual messaging communicates ideas through graphics, impacted by attention and interpretation
• Audience understanding guides the message
• Purpose and intention define it based on audience knowledge
• Context depends on the platform in which it goes to
• It can exchange, and can be generational and cross cultured
• Effective visual design builds trust with simple, contrasting elements. Visual must be high-quality, original, and creatively designed using appropriate tools

Collaborative Tools

• Collaborative Tools help people interact over a common goal

Collaboration Types

• Synchronous is interaction when exchanging in real time using video conferencing
• Asynchronous has urgency but mostly self-paced conversation

Collaboration Tools Used

• Project Management Tools helps assign tasks and make an information-sharing hub
• Shared Calendars keep synced in real time
• Instant Messaging Tools let users communicate
• File Sharing Tools keeps work secure and backed up
• Video Conferencing Tools enable meetings from anywhere

Content Creation

• Content Creation selects original messaging, and can personalize and drive engagement. Make sure to socialize, to tag creators for permission, which leads to more opportunities
• Publishing at the right time is essential, especially in the morning
• Content must be current and up to date
• Buzzsumo, Pocket and Flipboard curate content
• Social media, from content, images to be on a platform online

Purposes of Platforms

• Platforms, diverse in models, offer opportunities in various sectors

Features of Platforms

• Platforms facilitates interaction through media and entertainment
• There are diverse business models on online platforms
• Social empowerment from online platforms spreads change and awareness