Podcast
Questions and Answers
What is one cause of data discrepancies between Google Analytics and AdWords related to the date range?
What is one cause of data discrepancies between Google Analytics and AdWords related to the date range?
- The accounts were not linked during the period being compared (correct)
- The Google Analytics tracking code is not placed on the ad's landing page
- Filters applied in Google Analytics do not apply to AdWords reports
- Multiple AdWords accounts are linked to the same Google Analytics view
What step is recommended for optimizing campaign traffic by comparing different sources in Google Analytics?
What step is recommended for optimizing campaign traffic by comparing different sources in Google Analytics?
- Add Brand Terms to Paid Search Queries
- Choose the Auto-Tagging Settings
- Create Views for CPC Traffic Only and for Non-CPC Traffic (correct)
- Exclude internal IPs in Google Analytics filters
Which metric does Google AdWords measure compared to Google Analytics?
Which metric does Google AdWords measure compared to Google Analytics?
- Sessions
- Bounce Rate
- Clicks (correct)
- Impressions
What can cause discrepancies between Google Analytics and AdWords if not synchronized at the same time?
What can cause discrepancies between Google Analytics and AdWords if not synchronized at the same time?
What is the purpose of the 'Ad Slot Position' dimension in Google Analytics?
What is the purpose of the 'Ad Slot Position' dimension in Google Analytics?
Which of the following statements accurately describes a 'Campaign' in AdWords?
Which of the following statements accurately describes a 'Campaign' in AdWords?
What does the 'Campaign Code' dimension allow advertisers to do in Google Analytics?
What does the 'Campaign Code' dimension allow advertisers to do in Google Analytics?
How are 'Ad Group' and 'Campaign' related in terms of Google Analytics integration?
How are 'Ad Group' and 'Campaign' related in terms of Google Analytics integration?
What does the ABC Framework, mentioned in the text, help in identifying?
What does the ABC Framework, mentioned in the text, help in identifying?
How can negative keywords be found with the help of custom reports in Google Analytics?
How can negative keywords be found with the help of custom reports in Google Analytics?
What does remarketing with Google Analytics allow advertisers to do?
What does remarketing with Google Analytics allow advertisers to do?
How can shopping campaigns be optimized based on the text?
How can shopping campaigns be optimized based on the text?
Which type of metrics does Acquisition measure according to the text?
Which type of metrics does Acquisition measure according to the text?
What does the Hour of Day Report help in analyzing, as mentioned in the text?
What does the Hour of Day Report help in analyzing, as mentioned in the text?
