Gluten-Free Flour Blends Case Study
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Questions and Answers

What percentage of U.S. consumers are considered gluten avoiders?

  • 8%
  • 11% (correct)
  • 5%
  • 15%

What is the estimated global market size of the gluten-free market in 2023?

  • $7.8 billion (correct)
  • $5.6 billion
  • $7.8 million
  • $10 billion

What percentage of Europeans have Celiac disease?

  • 2%
  • 1%
  • 5%
  • 0.8% (correct)

Which age group in the U.S. is most likely to experiment with a wide range of eating approaches?

<p>Gen Z (A)</p> Signup and view all the answers

What percentage of U.S. gluten avoiders eliminate wheat/gluten as part of a healthy lifestyle?

<p>50% (B)</p> Signup and view all the answers

In which year did attitudes towards gluten start to soften according to the text?

<p>2023 (B)</p> Signup and view all the answers

What type of ingredients are included in HarvestEdge Goldâ„¢ Gluten-Free Flour Blends?

<p>Ancient grains (B)</p> Signup and view all the answers

Apart from gluten-free flour blends, what other products are part of the Wholesome Ingredients portfolio?

<p>Pulses, beans, ancient grains, and seeds (C)</p> Signup and view all the answers

What are some of the packaging options available for the gluten-free flour blends?

<p>50lb bags and custom options (A)</p> Signup and view all the answers

What is the primary certification of HarvestEdge Goldâ„¢ Gluten-Free Flour Blends?

<p>Gluten Free Certified (D)</p> Signup and view all the answers

In addition to bread and baked goods, what other applications are mentioned for the gluten-free flour blends?

<p>Snacks and dry baking mixes (D)</p> Signup and view all the answers

What is a key feature of the Wholesome Ingredients portfolio that complements the gluten-free flour blends?

<p>Plant-based ingredients for added nutrition and function (C)</p> Signup and view all the answers

What is the primary benefit of ADM's HarvestEdge Goldâ„¢ Gluten-Free Flour Blends?

<p>Enhanced flavor and texture (D)</p> Signup and view all the answers

Which type of flour is not used in ADM's HarvestEdge Goldâ„¢ Gluten-Free Flour Blends?

<p>Yeast extract (C)</p> Signup and view all the answers

What is the specific application for ADM's GF bread flour blend?

<p>Sandwich bread (B)</p> Signup and view all the answers

Which ingredient in the HarvestEdge Goldâ„¢ Gluten-Free Flour Blends is known for its label-friendly nature?

<p>Sorghum flour (C)</p> Signup and view all the answers

Why are the HarvestEdge Goldâ„¢ Gluten-Free Flour Blends considered great-tasting ingredients?

<p>They are made from high-quality ancient grains (B)</p> Signup and view all the answers

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