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Questions and Answers
Which technology is used to track a participant's gaze during an activity?
Which technology is used to track a participant's gaze during an activity?
- Electroencephalogram
- Galvanic skin response
- Magnetic resonance imaging
- Pupilometer (correct)
What is neuromarketing?
What is neuromarketing?
- The application of neuroscience technology in website development
- The study of how people's brains respond to marketing stimuli (correct)
- The measurement of changes in skin resistance associated with activation responses
- The measurement of electrical potential fluctuations in the brain
What does the galvanic skin response measure?
What does the galvanic skin response measure?
- Gaze tracking during an activity
- Changes in pupil dilation associated with stimulus response
- Fluctuations in the electrical potential of the brain
- Changes in skin resistance associated with activation responses (correct)
What is the purpose of eye tracking in website development?
What is the purpose of eye tracking in website development?
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What technology measures the fluctuations in the electrical potential of the brain?
What technology measures the fluctuations in the electrical potential of the brain?
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Which technology measures changes in pupil dilation associated with stimulus response?
Which technology measures changes in pupil dilation associated with stimulus response?
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What is the focus of eye tracking in the realm of website development?
What is the focus of eye tracking in the realm of website development?
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What is the purpose of neuromarketing?
What is the purpose of neuromarketing?
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What does the galvanic skin response measure?
What does the galvanic skin response measure?
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Which technology is used to study how people's brains respond to marketing stimuli?
Which technology is used to study how people's brains respond to marketing stimuli?
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