Environmental Scanning for Business Planning
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Questions and Answers

Environmental scanning is conducted to analyze only the opportunities and weaknesses of a business enterprise.

False (B)

Internal environment scanning involves collecting information about opportunities and threats.

False (B)

The idea generation phase comes after environmental scanning in business planning.

False (B)

External sources for new ideas in environmental scanning can include employees and retailers.

<p>True (A)</p> Signup and view all the answers

Setting up a business before conducting environmental scanning is advisable.

<p>False (B)</p> Signup and view all the answers

Before getting into the finer details of setting up business, it is advisable to scan the environment both ______ and internal.

<p>external</p> Signup and view all the answers

Environmental scanning is carried out to analyze the prospective strengths, weaknesses, opportunities, and ______ of the business enterprise.

<p>threats</p> Signup and view all the answers

Sources of new ideas for environmental scanning can include consumers/customers, existing companies, research and development, employees, dealers, retailers, and ______.

<p>others</p> Signup and view all the answers

Environmental scanning for business planning helps in collecting information about possible opportunities, threats, strengths, and weaknesses from the ______ environment.

<p>internal</p> Signup and view all the answers

Once a promising idea emerges through the idea generation phase, the next step is ______ scanning.

<p>environmental</p> Signup and view all the answers

Flashcards

Environmental Scanning

The process of collecting and analyzing information about the internal and external environment of a business to identify opportunities, threats, strengths, and weaknesses.

Internal Environment

The factors within a company that affect its operations, such as resources, employees, and processes.

External Environment

The factors outside a company that affect its operations, such as competitors, customers, and the economy.

Idea Generation

The process of coming up with new ideas for products, services, or business models.

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Sources of New Ideas

The places where businesses can find inspiration for new ideas, including sources like customers, competitors, research, employees, and retailers.

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Environmental Scanning Purpose

To identify opportunities, threats, strengths, and weaknesses that can be leveraged for business success.

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SWOT Analysis

A framework used to evaluate a business's Strengths, Weaknesses, Opportunities, and Threats.

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Importance of Environmental Scanning

Essential for effective business planning as it provides crucial information for making informed decisions about future strategies.

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Environmental Scanning Timeline

It is typically conducted before idea generation and business planning to gather the necessary information for those processes.

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Environmental Scanning & Business Setup

It is crucial to conduct environmental scanning before establishing a business to ensure it aligns with the market and avoids potential pitfalls.

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