10 Questions
Environmental scanning is conducted to analyze only the opportunities and weaknesses of a business enterprise.
False
Internal environment scanning involves collecting information about opportunities and threats.
False
The idea generation phase comes after environmental scanning in business planning.
False
External sources for new ideas in environmental scanning can include employees and retailers.
True
Setting up a business before conducting environmental scanning is advisable.
False
Before getting into the finer details of setting up business, it is advisable to scan the environment both ______ and internal.
external
Environmental scanning is carried out to analyze the prospective strengths, weaknesses, opportunities, and ______ of the business enterprise.
threats
Sources of new ideas for environmental scanning can include consumers/customers, existing companies, research and development, employees, dealers, retailers, and ______.
others
Environmental scanning for business planning helps in collecting information about possible opportunities, threats, strengths, and weaknesses from the ______ environment.
internal
Once a promising idea emerges through the idea generation phase, the next step is ______ scanning.
environmental
Learn about the importance of environmental scanning in the business planning process, which involves analyzing the strengths, weaknesses, opportunities, and threats of a business enterprise. Discover how to gather information about external and internal factors to make informed decisions.
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