E-commerce Business Models Quiz
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Questions and Answers

What is a business model?

  • A report on a company's organizational structure
  • A detailed financial analysis of a company's operations
  • A description of a firm's marketing strategy
  • A set of planned activities designed to result in a profit in a marketplace (correct)

What is a revenue model?

  • A model for managing customer relationships
  • How the firm will earn revenue and generate profits (correct)
  • A model for predicting market trends
  • A plan for reducing operational costs

What is a market opportunity?

  • The company's customer service strategy
  • The area of actual or potential commercial value in which a company intends to operate (correct)
  • The company's operational efficiency in a specific market
  • The company's brand recognition in the market

What is a value proposition in e-commerce?

<p>Reasons why the customer should buy from a company (D)</p> Signup and view all the answers

What are the major types of revenue models?

<p>Advertising, subscription, transaction fee, sales, affiliate, freemium (A)</p> Signup and view all the answers

What does a firm's business plan describe?

<p>The firm's business model (A)</p> Signup and view all the answers

Which is a successful e-commerce value proposition?

<p>Reduction of product search, price discovery costs (D)</p> Signup and view all the answers

What does the revenue model in e-commerce focus on?

<p>Earning revenue and generating profits (C)</p> Signup and view all the answers

What does market opportunity in e-commerce typically involve?

<p>Serving a specific marketspace and its size (A)</p> Signup and view all the answers

What is a major type of revenue model in e-commerce?

<p>Subscription revenue model (A)</p> Signup and view all the answers

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