E-commerce Business Models Quiz

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Questions and Answers

What is a business model?

A set of planned activities designed to result in a profit

What does a value proposition define?

Why customers will choose to do business with the firm instead of another company

What is the main focus of an e-commerce business model?

Using and leveraging the unique qualities of the Internet, the Web, and the mobile platform

What does a business plan describe?

<p>A firm’s business model</p> Signup and view all the answers

What must be addressed to develop a successful business model?

<p>The eight elements listed in Figure 2.1</p> Signup and view all the answers

What is the primary purpose of a business model?

<p>To outline a company's profit-generating activities</p> Signup and view all the answers

What does a value proposition in e-commerce primarily focus on?

<p>Fulfilling the needs of customers</p> Signup and view all the answers

What are the key components of an e-commerce business model designed to utilize?

<p>The unique qualities of the Internet, Web, and mobile platform</p> Signup and view all the answers

In developing a successful business model, what does a firm need to understand about its value proposition?

<p>Why customers choose to do business with the firm instead of others</p> Signup and view all the answers

What is the central focus of a company's business plan?

<p>The firm's business model</p> Signup and view all the answers

What is the primary characteristic of e-tailers in the B2C domain?

<p>They have no ties to physical locations and only operate in the virtual world</p> Signup and view all the answers

What distinguishes e-tailers referred to as 'bricks-and-clicks' from other e-tailers?

<p>They are subsidiaries of existing physical stores and carry the same products</p> Signup and view all the answers

Which type of e-commerce business model targets individual consumers and is the most well-known and familiar?

<p>B2C</p> Signup and view all the answers

What distinguishes a manufacturer-direct online sales e-tailer from typical e-tailers?

<p>They sell products directly from the manufacturer to the consumer</p> Signup and view all the answers

What sets online retail stores, often called e-tailers, apart from typical bricks-and-mortar physical stores?

<p>Customers only have to connect to the Internet or use their smartphone to place an order</p> Signup and view all the answers

Study Notes

Business Model Fundamentals

  • A business model defines how a company creates, delivers, and captures value for its customers.

Value Proposition

  • A value proposition defines the unique benefits and value that a company offers to its customers.

E-commerce Business Model

  • The primary focus of an e-commerce business model is to create an exchange of value between the company and its customers through digital channels.
  • Key components of an e-commerce business model include the value proposition, target market, revenue streams, and logistics.

Business Plan

  • A business plan describes the company's strategy, goals, and objectives for achieving its vision.

Developing a Successful Business Model

  • To develop a successful business model, a firm must understand its value proposition, target market, revenue streams, and logistics.

Primary Purpose of a Business Model

  • The primary purpose of a business model is to create a sustainable competitive advantage in the market.

Value Proposition in E-commerce

  • A value proposition in e-commerce primarily focuses on convenience, price, and product offerings.

E-commerce Business Model Components

  • Key components of an e-commerce business model include the value proposition, target market, revenue streams, logistics, and technology infrastructure.

Understanding the Value Proposition

  • To develop a successful business model, a firm needs to understand its value proposition, including the unique benefits and value it offers to its customers.

Central Focus of a Business Plan

  • The central focus of a company's business plan is to describe its strategy, goals, and objectives for achieving its vision.

Characteristics of E-tailers

  • The primary characteristic of e-tailers in the B2C domain is that they target individual consumers.
  • E-tailers referred to as 'bricks-and-clicks' are distinguished from other e-tailers in that they have both an online and offline presence.

Type of E-commerce Business Model

  • The most well-known and familiar type of e-commerce business model targets individual consumers.

Manufacturer-Direct Online Sales

  • A manufacturer-direct online sales e-tailer is distinguished from typical e-tailers in that it sells products directly to customers without intermediaries.

Online Retail Stores (E-tailers)

  • Online retail stores, often called e-tailers, are set apart from typical bricks-and-mortar physical stores in that they operate solely online.

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