10 Questions
is about understanding who your customers are, what they need and what they value.
Marketing
2 Types of marketing
Traditional marketing
Conventional/digital marketing
is simply the use of marketing campaigns, websites, social media marketing, search engine marketing, viral marketing, emailers and other ‘digital channels’ to get your messages to your target customers.
Digital/conventional marketing
is a promotional strategy that targets audiences using offline materials.
traditional marketing
is a framework that helps marketers to identify the right mix of promotional efforts.
A marketing matrix
4 P’s of Marketing
Product Placement Price Promotion
The 4 C’s of Marketing
Consumer Wants Convenience Cost Communication
are also known as the product, price, place, and promotion.
4Ps of marketing
This deals with goods or services that are offered by an organization to address the needs of the target market they aim at.
Product
Price refers to the amount of money customers are willing to pay for a product or service.
Price
Test your knowledge on identifying who your customers are, their needs, and what they value in order to better serve them.
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