CRM Implementation and Global Strategies Quiz

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10 Questions

Which term is used interchangeably with contact centres in the text?

Call centres

What is the topic of discussion in Week 8 of the course?

CRM implementation

What is the role of computers in call centres?

To provide data about the customer

What is the main function of contact centres?

To handle customer complaints

What is the purpose of CRM implementation?

To improve customer relationship

What are contact centres also known as?

Call centres

What is the main function of contact centres?

Handle customer requests and complaints

What is the primary focus of Week 8 in the course?

CRM implementation

What type of data does the system in call centres provide?

Data about the customer

What is the role of computers in call centres?

Provide data about the customer

Test your knowledge on CRM implementation and global CRM in this Week 8 quiz of the NPTEL Swayam course on Customer Relationship Management. Dr. Swagato Chatterjee from VGSoM IIT Kharagpur will guide you through key concepts and strategies in implementing CRM and explore its applications in the international market.

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