Podcast
Questions and Answers
What does CRM stand for?
What does CRM stand for?
Customer Relationship Management
What is one of the key objectives of CRM?
What is one of the key objectives of CRM?
Improving customer satisfaction, retention, and loyalty.
Why is segmenting customers important in CRM?
Why is segmenting customers important in CRM?
To tailor marketing strategies and communication to different customer groups.
How does CRM impact supply chain management?
How does CRM impact supply chain management?
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What are some components of a CRM initiative?
What are some components of a CRM initiative?
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