Chapter 1: Introduction to Ecommerce in Department of Aviation - Gujarat University
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Questions and Answers

What is the primary purpose of e-commerce?

  • To enable electronic funds transfers between private networks
  • To facilitate the exchange of funds or data over a computer network (correct)
  • To conduct a sequence of logical activities and transactions
  • To manage business operations through a computer-mediated network

What is the definition of a transaction in the context of e-commerce?

  • The exchange of value, such as a purchase, sale, or conversion of raw material into a finished product (correct)
  • The electronic transmission of account exchange information over private networks
  • Any process that a business organization conducts over a computer-mediated network
  • A group of logical and sequential activities and transactions that businesses engage in

Which category of e-commerce involves businesses selling to individual consumers?

  • Consumer to Consumer (C2C)
  • Business to Business (B2B)
  • Electronic Funds Transfer (EFT)
  • Business to Consumer (B2C) (correct)

Which category of e-commerce involves participants in an online marketplace buying and selling goods to each other?

<p>Consumer to Consumer (C2C) (A)</p> Signup and view all the answers

What is the definition of e-business?

<p>Any process that a business organization conducts over a computer-mediated network (A)</p> Signup and view all the answers

What is the definition of Electronic Funds Transfer (EFT)?

<p>The electronic transmission of account exchange information over private networks (C)</p> Signup and view all the answers

What was the primary focus of Amazon when it was founded in 1995?

<p>Selling books online (C)</p> Signup and view all the answers

What was the impact of the dot-com bubble burst in 1999-2000?

<p>It led to the failure of many early E-commerce startups, but the survivors learned valuable lessons (D)</p> Signup and view all the answers

What was the impact of the launch of the iPhone in 2007?

<p>It led to the rise of mobile shopping and revolutionized shopping accessibility and convenience (B)</p> Signup and view all the answers

What was the impact of the COVID-19 pandemic in 2020?

<p>It accelerated E-commerce adoption as many shifted to online shopping due to lockdowns and safety concerns (A)</p> Signup and view all the answers

What was the impact of the launch of Amazon Prime in 2014?

<p>It transformed customer expectations by raising the bar for customer service and convenience in E-commerce (C)</p> Signup and view all the answers

What was the impact of the rise of social media commerce (social commerce) in the 2010s?

<p>It blurred the lines between social interaction and online shopping (A)</p> Signup and view all the answers

Which of the following is NOT an example of a continuous evolution of E-commerce Trends?

<p>Virtual reality shopping (C)</p> Signup and view all the answers

What is the primary purpose of a Revenue Model in E-commerce?

<p>To identify customers and generate sales (A)</p> Signup and view all the answers

Which of the following is a disadvantage of E-commerce mentioned in the text?

<p>Longer delivery time and more shipping charges (C)</p> Signup and view all the answers

What is the primary role of Merchandising in E-commerce?

<p>To provide the right product and service to the traveler (C)</p> Signup and view all the answers

What does the acronym 'SWOT' stand for in the context of E-commerce?

<p>Strengths, Weaknesses, Opportunities, Threats (A)</p> Signup and view all the answers

Which of the following is NOT a benefit of E-commerce mentioned in the text?

<p>Ability to measure goods online (D)</p> Signup and view all the answers

In the evolution of E-Commerce, what milestone in the 1960s laid the foundation for digital commerce communication?

<p>Early electronic systems for exchanging business documents (EDI) (D)</p> Signup and view all the answers

Which event in 1971 paved the way for the internet and enabled the possibility of online transactions?

<p>Creation of ARPANET (C)</p> Signup and view all the answers

Who is credited with inventing the first user-friendly web browser that boosted web traffic and online shopping potential in 1994?

<p>Netscape Navigator (B)</p> Signup and view all the answers

Which development in 1982 introduced the concept of online marketplaces to a wider audience?

<p>Birth of CompuServe and Prodigy (B)</p> Signup and view all the answers

What system, invented by Michael Aldrich in 1979, allowed users to order products from their home computers using a TV as a display?

<p>&quot;Videotex&quot; system (A)</p> Signup and view all the answers

Which significant event in 1991 opened the internet to the public, triggering the exponential growth of E-commerce?

<p>Tim Berners-Lee creates the World Wide Web (D)</p> Signup and view all the answers

What is the first step in conducting a SWOT analysis?

<p>Identifying strengths (B)</p> Signup and view all the answers

Which of the following is an example of an internal weakness in a SWOT analysis?

<p>Lack of expertise (A)</p> Signup and view all the answers

What do the external factors in a SWOT analysis represent?

<p>Opportunities and threats (D)</p> Signup and view all the answers

Which of the following is an example of an opportunity in a SWOT analysis?

<p>Changes in customer preferences (A)</p> Signup and view all the answers

What is the purpose of conducting a SWOT analysis?

<p>Both A and B (C)</p> Signup and view all the answers

Which of the following is NOT an example of a strength in a SWOT analysis?

<p>Favorable economic conditions (A)</p> Signup and view all the answers

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