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Questions and Answers
Which role in the buying center is responsible for initiating the purchase decision?
Which role in the buying center is responsible for initiating the purchase decision?
- Gatekeeper (correct)
- Decider
- Influencer
- Purchaser
What is one advantage of centralized sourcing in supply management?
What is one advantage of centralized sourcing in supply management?
- Improved local responsiveness
- Better scale and negotiation leverage (correct)
- Decreased bureaucracy
- Lower costs
What is one disadvantage of centralized sourcing in supply management?
What is one disadvantage of centralized sourcing in supply management?
- Decreased duplication
- Increased bureaucracy (correct)
- Improved local responsiveness
- Lower costs
Why is it important to structure sourcing to understand internal customer needs?
Why is it important to structure sourcing to understand internal customer needs?
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