Brand Management and Storytelling Quiz
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Questions and Answers

What is the weightage of the in-class case-study in the 'Brand Audit' project evaluation?

  • 30%
  • 20%
  • 35%
  • 25% (correct)
  • When should the final document for the project assignment 'Brand audit' be sent to the teacher?

  • One day before session 9 (correct)
  • At the end of the course
  • During session 9
  • One day after session 9
  • What is the timing for the final presentation of the 'Brand Audit' project?

  • Session 15
  • Session 5
  • Session 10 (correct)
  • Session 7
  • What is the preferred group size for the 'Brand Audit' project?

    <p>6 or 7 students</p> Signup and view all the answers

    What is the format of the final exam if conducted on campus?

    <p>MCQ form and open questions / exercises (50%)</p> Signup and view all the answers

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