5 Questions
What is the weightage of the in-class case-study in the 'Brand Audit' project evaluation?
25%
When should the final document for the project assignment 'Brand audit' be sent to the teacher?
One day before session 9
What is the timing for the final presentation of the 'Brand Audit' project?
Session 10
What is the preferred group size for the 'Brand Audit' project?
6 or 7 students
What is the format of the final exam if conducted on campus?
MCQ form and open questions / exercises (50%)
Test your knowledge of brand management and storytelling with this quiz based on the PGE M1 Session 1 Séance 1 course by Isabelle Ulrich. Assess your understanding of key branding concepts and analytical tools for branding strategies.
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