Customer-Centric Approach and Storytelling

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Questions and Answers

True or false: The customer experience can be improved by focusing on “Put the Customer First” and Compelling Storytelling?

True (A)

True or false: Customers can be more likely to recommend a business if they have a compelling case?

True (A)

True or false: Experts should pick one style when creating an introduction script?

False (B)

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Study Notes

  • “Put the Customer First” is a principle that businesses should follow in order to create a compelling case for their customers to recommend them to a friend or family member.
  • This in turn will drive repeat business for the company and the expert.
  • The intro script for the practice should include an example of how “Put the Customer First” and Compelling Storytelling relate to each other and the impact they have on the customer experience.
  • “PRIMARY” and “SECONDARY” should be added to the key facts so experts know to pick two styles.

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