Benchmarking Process Comparison Quiz
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Questions and Answers

What is a key variable related to 'Product' that organizations should consider?

  • Brand name of product
  • Timing of product delivery
  • Material of product (correct)
  • Cost of product

In the context of 'Selling and Marketing', what is a strategy for saving costs mentioned in the text?

  • Identifying unsatisfied needs of customers (correct)
  • Increasing promotional activities
  • Benchmarking with competitors
  • Reducing product quality

What aspect of 'Productivity' involves a mixture of ingredients to satisfy customers?

  • Time management
  • Innovative design
  • Cost reduction
  • Quality improvement (correct)

Which of the following is NOT a consideration when measuring an airline company's performance?

<p>Variety of dishes served onboard (B)</p> Signup and view all the answers

When should an organization go for benchmarking according to the text?

<p>When there is more competition in the market (B)</p> Signup and view all the answers

What is the main purpose of internal benchmarking?

<p>To evaluate progress and set goals using the firm's own past performance (C)</p> Signup and view all the answers

What is the significance of 'Zero Defect Level' in benchmarking?

<p>It represents a stage where there are no defects in the product, process, and organization (A)</p> Signup and view all the answers

Why is it crucial for an organization to match its distribution channel with other organizations in benchmarking?

<p>To reduce the delivery time of products (D)</p> Signup and view all the answers

In benchmarking, what is the main consideration when evaluating the technology used by other companies?

<p>Whether the technology is local or imported (B)</p> Signup and view all the answers

How does benchmarking contribute to sales forecasting improvement in organizations?

<p>By minimizing the order taking to order delivery time for more sales to customers (C)</p> Signup and view all the answers

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