(New)100% Exam Dumps Salesforce B2C-Commerce-Architect For Quick Reselts

B2C Commerce Architect

• A B2C commerce architect designs and implements the overall architecture for an e-commerce business.
• Responsibilities include defining the technical infrastructure, integrating with various systems, and ensuring scalability.
• Requires expertise in multiple technologies, including databases, APIs, cloud platforms, and payment gateways.
• Understanding of business needs, customer expectations, and technical requirements is essential.
• Focus on providing a seamless, user-friendly experience for customers.

Customer Journey Mapping

• Visually illustrating the steps a customer takes when interacting with a company.
• Identifies touchpoints, pain points, and opportunities for improvement across the entire customer lifecycle.
• Helps in understanding customer needs and expectations at each stage.
• Key stages may include awareness, consideration, decision, purchase, and loyalty.
• Used to optimize customer experience and enhance marketing efforts. Improving user flows across every stage can lead to increased conversions.
• Considers customer emotions and motivations.
• Collects data from various sources, such as website analytics, surveys, and customer feedback.
• Outputs can be presented in different formats and visual representations, allowing for easy understanding.

E-commerce Platform Integration

• Connecting different systems used for order management, payment processing, inventory tracking, marketing automation and more.
• Enables smooth data flow between systems and improves operational efficiency.
• APIs are frequently used for integration.
• Necessary for a comprehensive e-commerce platform that supports the entire customer journey.
• Crucial for managing inventory, processing orders, and payments.
• Must handle potential integration issues, security considerations, and scalability requirements.

Responsive Design Principles

• Creating websites and web applications that adapt to different screen sizes and devices.
• Crucial for offering a consistent experience across various platforms, including desktops, tablets, and mobile phones.
• Designs are optimized for different screen sizes, resolutions, and orientations.
• Involves using flexible layouts, fluid grids, and scalable images.
• Uses media queries to adjust the design according to the device type.
• Focuses on providing an optimal experience for customers from any device.
• Improved user experience and better search engine rankings.

Conversion Rate Optimization (CRO)

• A systematic approach to improving the percentage of website visitors who convert into customers.
• Involves analyzing website data to identify areas that can be improved.
• Techniques might include A/B testing different elements, user experience improvements, optimizing landing pages, and persuasive calls to action.
• Focused on improving website effectiveness and delivering positive results.
• Requires understanding of factors that influence customer behavior.
• Continuous monitoring and analysis are crucial to track improvement and make adjustments.

Data Privacy Regulations

• Compliance with regulations like GDPR, CCPA, and others is crucial in B2C commerce.
• Requirements may vary depending on the jurisdiction and the type of data being collected.
• Procedures for data collection, storage, and security are necessary.
• Businesses must ensure they are handling customer data ethically and lawfully protecting customer privacy.
• Transparency and providing clear privacy policies is important.
• Compliance is necessary to prevent legal action and maintain a positive brand reputation.