THM 101_1_Introduction.pptx

Introduction to Macroperspective of Hospitality and Tourism Hospitality  refers primarily to organizations that provide lodging accommodations and food services for people when they are away from their homes  the quality of receiving and treating guests or tourists in a war...

Introduction to Macroperspective of Hospitality and Tourism Hospitality  refers primarily to organizations that provide lodging accommodations and food services for people when they are away from their homes  the quality of receiving and treating guests or tourists in a warm, friendly, and generous way.  It is the relationship between a guest and a host, wherein the host accommodates the guests.  Hospitality leverages ambiance, service, and products or amenities to provide guests with the best experience possible. Tourism  the act of travelling & visiting an area away from one’s home.  It consists of activities for travelers and processes of spending time away from home for relaxation, pleasure, business, or other purposes.  One of the fastest growing sectors of the economy of our time.  2nd largest provider of employment WHAT IS THE RELATIONSHIP OF TOURISM AND HOSPITALITY?  The tourism industry is interdependent with the hospitality sector, since it relies on the layer to provide enhanced service quality.  The hospitality industry primarily oversees crucial services that serve as suppliers for the tourism sector. WHAT IS THE RELATIONSHIP OF TOURISM AND HOSPITALITY? The hospitality industry effectively collaborates with the tourism industry by ensuring the provision of safety measures for travelers, enhancing their overall experience. It is evident that the tourism industry heavily depends on the hospitality sector for both domestic and international tourism.  4 ELEMENTS OF TRAVEL 1. Distance- the measure used to distinguish travel away from home. It determines the form of transport needed for the journey. It can either be domestic or international.  4 ELEMENTS OF TRAVELof Stay at Destination 2.Length It is the amount of time a person stays in their chosen destination. The duration of the trip refers to the amount of time between departure from and return to home Length of stay does not include the time spent on transport, while the duration of the trip does (UN 2010). Note:  Tourist: n individual who travels for pleasure rather than for business and who stays at least 24 hours and at most 6 months during the same year.  Excursionist: stays at their destination less than 24 hours  4 ELEMENTS OF 3. TRAVEL Residence of the Traveler A traveler must input where they come from for safety purposes. For business purposes, it is important to know where people live as well.  4 ELEMENTS OF 4.TRAVEL Purpose of Travel - This will show the different goals of different tourists that go on travel. It can be divided into seven: a. Visiting friends and relatives b. Conventions, seminars, and meetings c. Business d. Outdoor recreation- fishing, hiking, camping, boating e. Entertainment- sightseeing, sports, concerts f. Personal- Wedding, funerals, family events g. Medical  Assignment:  General Instructions:  This assignment must be HANDWRITTEN.  Place your assignment on a whole yellow pad.  All information must be SUMMARIZED. Descriptions should be within two sentences only.  Always indicate your REFERENCES.  For books, indicate the title and author/s  For online sources, indicate the website and the author/s of the article.  Assignment:  Research on the following types of lodging accommodations and provide an example each for each:  Boutique hotel  Budget hotel  Themed hotel  Boatel   Luxury hotel  Independent hotel Historic hotel  Casino Hotel  Bed and breakfast  Chain hotel  Spa hotel  (B&B) Eco-Hotel  Resort   Vacation rental Extended stay hotel  Water resort   Inn Airport hotel  Mountain resort  Hostel  Lodge  Ski resort  Motel  Business hotel THE NATURE OF TOUR 1. Domestic Tourism refers to travel taken exclusively within the national boundaries of the traveler’s country. People find it easy to do so because there are no language or currency barriers. THE NATURE OF TOUR 2.International Tourism involves the movement of people across international boundaries. It is more difficult to travel outside one’s own country because the country visited has requirements such as passports, visas, and THE NATURE OF TOUR 3.Package Tour A.K.A. “inclusive tour” is an arrangement in which transport and accommodation is bought by the tourist at an all- inclusive price. THE NATURE OF TOUR 4. Tour Operator Individuals that organizes the package tour, purchases transport and hotel accommodation in advance, usually obtaining this is a lower price because he or she is buying in bulk and in advance. THE NATURE OF TOUR 5.Independent Tour the tourist buys tour products separately, either making reservations in advance or through a travel agent. THE NATURE OF TOUR 6.Independent Inclusive Tour (IIT) the tourist travels to his destination individually. THE NATURE OF TOUR 7.Group Inclusive Tour (GIT) the tourists travels with the company of other tourists.  Smile- universal language of the hospitality and tourism industry.  PINEAPPLE- It is international symbol for hospitality  Seatwork! Bring out ¼ sheet of paper. The tourism industry and your personality: Answer with a Yes, No or Sometimes 1. Can I talk to strangers? 2. Am I pleasant and courteous even when under stress? 3. Am I at ease when using the telephone? 4. Do I generally look clean and neat? 5. Can I follow orders? The tourism industry and your personality: 6. Do I accept criticism gracefully? 7. Do I like staying busy? 8. Do I do detailed work well? 9. Do I enjoy working with other people? 10.Do I enjoy helping people? Give yourself 2 points for each yes, 1 point for sometimes and 0 for no. If you scored 16pts. or more you would make an excellent hospitality worker WHAT ARE TOURISM PRODUCTS? includes all services or experiences that are offered primarily to tourists in the destination they are visiting, such as accommodations, restaurants, sightseeing trips, and others. Defining Aspects  1. Focuses on guest satisfaction (providing exceptional services)  2. reliance on disposable income and leisure time  3.composed of different Businesses  4. relies heavily on providing excellent level of service  5. Employees hired based on skill and behavior. It is diverse enough for people to work in different areas of interest  6.Ensures that every customer is happy because brand loyalty is essential.  7.Hospitality businesses are open 365 days a year and twenty-four hours a day.  8.The hospitality industry depends heavily on shift work. Hospitality & Tourism Management  involvesthe planning, organizing, directing and controlling of human and material resources within the tourism and hospitality industry. All of the segments of the industry are interrelated to deliver kind and adequate services to guests. Definition of Terms:  Hotelier: an owner/manager of one or more hotels.  Restaurateur: an owner/ manager of a restaurant  Tourist Destination- a broad geographic area that offers a range of attractions, accommodations, infrastructure, and other services catered towards visitors.  Tourist Attraction- a specific site, landmark, or activity that draws visitors, such as a museum, theme park, or natural wonder.  Definition of Terms:  Amenities: things that are designed to provide comfort and enjoyment to the guests that increase the attractiveness of the property.  Ex. Soap, Shampoo, Tooth Brush, Breakfast Meal, etc.  Facilities: refer to a building, room, or equipment designed to serve a particular function, usually recreational.  Ex. swimming pools, boutique shop, gym, spa, restaurant, parking lot, TV  Definition of Terms:  Guest/Customer: A recipient of hospitality at the home or table of another.  Service: The process of helping guests by addressing their wants and needs with respect and dignity in a timely manner. Definition of Terms:  Back of the House: department or personnel that perform behind-the-scene that customers/guests do not see.  Front of the house: department or personnel that work with direct contact with guest.  Peak Season: a period of time in which tourism activities are at its highest level for a particular destination  Lean Season: a period of time in which tourism activities are at its lowest level for a Characteristics of Tourism:  Consumer travels to the product  Product of tourism are not used up.  Labor-intensive  People-oriented  Multi-dimensional- It is dependent on many and varied activities which are separate but interdependent. Characteristics of Tourism:  Seasonal  Dynamic- characterized by the changing ideas and attitudes of its customers and therefore must always be prepared and willing to adjust to these changes.  Inseparability- Service cannot be separated from the service providers.  Intangibility  Characteristics of Tourism:  Inflexibility- Tourism and Hospitality products cannot react to spontaneous fluctuations in demand. Variability- occurs because the same type of room or food provides a distinct level of pleasure and satisfaction to different guests at different times so the guests might feel distinct experiences. Heterogeneity- The system of products and services can be different from one hotel to another. The guests have various choices to choose from. Importance of Tourism:  Produce high incomes  Dispersion of wealth  Employment  Social benefits  Cultural enrichment  Educational significance  Force for peace