Technology in Action Chapter 3: Using the Internet PDF

Technology in Action Eighteenth Edition Global Edition Chapter 3 Using the Internet: Making the Most of the Web’s Resources © 2023 Pearson Education Ltd. All...

Technology in Action Eighteenth Edition Global Edition Chapter 3 Using the Internet: Making the Most of the Web’s Resources © 2023 Pearson Education Ltd. All rights reserved Learning Objectives (1 of 3) 3.1 Describe how the Internet got its start. 3.2 Explain how data travels on the Internet. 3.3 Evaluate the tools and technologies used to communicate and collaborate with large groups of people on the web. 3.4 Summarize the technologies used for personal communications over the web. 3.5 Describe how cloud technologies are used to create, store, and share files. © 2023 Pearson Education Ltd. All rights reserved Learning Objectives (2 of 3) 3.6 Describe how business is conducted using the Internet. 3.7 Summarize precautions you should take when doing business online. 3.8 Explain what web browsers are and describe their common features. 3.9 Explain what a URL is and discuss its main parts. 3.10 Describe tools used to navigate the web. © 2023 Pearson Education Ltd. All rights reserved Learning Objectives (3 of 3) 3.11 Describe the types of tools used to search the web, and summarize strategies used to refine search results. 3.12 Describe how to evaluate a website to ensure it is appropriate to use for research purposes. 3.13 Demonstrate an understanding of Internet-related ethical issues. 3.14 Demonstrate an ability to conduct yourself on the Internet in an ethical manner. © 2023 Pearson Education Ltd. All rights reserved The Internet and How It Works (1 of 3) The Origin of the Internet (Objective 3.1) The Internet is a network of networks Established a secure form of communications Created a means of communication for all computers Advanced Research Projects Agency Network (ARPANET) © 2023 Pearson Education Ltd. All rights reserved The Internet and How It Works (2 of 3) The Origin of the Internet (Objective 3.1) © 2023 Pearson Education Ltd. All rights reserved The Internet and How It Works (3 of 3) The Origin of the Internet (Objective 3.1) Internet – World Wide Web ▪ HTM L ▪ Began in 1991 ▪ Developed by Tim Berners-Lee at the European Organization for Nuclear Research © 2023 Pearson Education Ltd. All rights reserved The Internet and How It Works (1 of 2) How the Internet Works (Objective 3.2) Client/server network – Client asks for data – Server receives request and returns data – Internet backbone © 2023 Pearson Education Ltd. All rights reserved The Internet and How It Works (2 of 2) How the Internet Works (Objective 3.2) Internet Protocol (IP) address – How computers identify each other – Websites have unique IP addresses – Text versions of IP addresses © 2023 Pearson Education Ltd. All rights reserved Collaborating and Communicating on the Web (1 of 4) Mass Communication and Collaboration (Objective 3.3) Social networking – Sites ▪ Facebook ▪ Snapchat ▪ Twitter ▪ LinkedIn – Privacy precautions © 2023 Pearson Education Ltd. All rights reserved Collaborating and Communicating on the Web (2 of 4) Mass Communication and Collaboration (Objective 3.3) Online collaboration and file sharing tools – Google Docs and Microsoft Office Online – Screen-sharing or videoconferencing ▪ Zoom, Microsoft Teams, and Google Hangout – Sharing music, pictures, and videos ▪ Instagram, YouTube, Flickr, and SoundCloud © 2023 Pearson Education Ltd. All rights reserved Collaborating and Communicating on the Web (3 of 4) Mass Communication and Collaboration (Objective 3.3) Blogs – Blog (weblog) – Video log (vlog) – Create your own blog – Microblogs © 2023 Pearson Education Ltd. All rights reserved Collaborating and Communicating on the Web (4 of 4) Mass Communication and Collaboration (Objective 3.3) Podcasts – Audio/video files delivered via RSS – RSS: Really Simple Syndication – Aggregator Webcasts – Broadcast of streaming audio or video content over the Internet © 2023 Pearson Education Ltd. All rights reserved Personal Communication on the Web (1 of 2) Personal Communication on the Web (Objective 3.4) E-mail – Primary means of communication – Written message sent or received – Asynchronous – Convenient – Not private – Etiquette Web-based e-mail Desktop client © 2023 Pearson Education Ltd. All rights reserved Personal Communication on the Web (2 of 2) Personal Communication on the Web (Objective 3.4) Communicate in real time – Texting – Instant messaging (IM) © 2023 Pearson Education Ltd. All rights reserved Conducting Business on the Web Being Productive With Cloud Technologies (Objective 3.5) Cloud computing refers to: – Storing data, files, and applications on the Internet – Being able to access and manipulate these files and applications – From any Internet-connected device – Google Drive, Microsoft OneDrive, Dropbox, and iCloud © 2023 Pearson Education Ltd. All rights reserved Conducting Business on the Web (1 of 2) Conducting Business Online (Objective 3.6) Types of e-commerce business models – Business-to-consumer (B2C) – Business-to-business (B2B) – Consumer-to-consumer (C2C) © 2023 Pearson Education Ltd. All rights reserved Conducting Business on the Web (2 of 2) Conducting Business Online (Objective 3.6) Additional types of e-commerce – Social commerce – Mobile commerce or m-commerce © 2023 Pearson Education Ltd. All rights reserved Conducting Business on the Web E-commerce Safeguards (Objective 3.7) Guidelines to make shopping safer – Avoid using public computers – Check for secure website ▪ Secure sockets layer protocol – Use well-known, reputable sites – Pay by credit card, not debit card – Check return policy © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web (1 of 2) Web Browsers (Objective 3.8) Web browsers Graphical browsers © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web (2 of 2) Web Browsers (Objective 3.8) Similar Features – Tabbed browsing – Pinned tabs/Tear- off tabs – Thumbnail previews – Tab isolation – SmartScreen filter © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web (1 of 3) U R L S, Protocols, and Domain Names (Objective 3.9) URL parts Protocol – Hypertext Transfer Protocol Domain name – Top-level domain Path © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web (2 of 3) U R L S, Protocols, and Domain Names (Objective 3.9) Domain Name Who Can Use It.biz Businesses.com Originally for commercial sites, but now can be used by anyone.edu Degree-granting institutions.gov Local, state, and federal U.S. governments.info Information service providers.mil U.S. military.net Originally for networking organizations, but no longer restricted.org Organizations (often not-for-profits) Note: This is a table and does not require alt-text © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web (3 of 3) U R L S, Protocols, and Domain Names (Objective 3.9) Country Code Country.au Australia.ca Canada.jp Japan.uk United Kingdom Note: This is a table and does not require alt-text © 2023 Pearson Education Ltd. All rights reserved Accessing and Moving Around the Web Navigating the Web (Objective 3.10) Hyperlinks – Breadcrumb trail – Bookmarks/Favorites – History – Tagging/social bookmarking © 2023 Pearson Education Ltd. All rights reserved Searching the Web Effectively (1 of 2) Using Search Engines (Objective 3.11) Search engine – Keywords – Spider – Indexer – Search engine software Specialized search engine Metasearch engine © 2023 Pearson Education Ltd. All rights reserved Searching the Web Effectively (2 of 2) Using Search Engines (Objective 3.11) Obtaining better search results – Use Boolean operators – Search for a phrase – Search within a website – Use a wild card (*) © 2023 Pearson Education Ltd. All rights reserved Searching the Web Effectively Evaluating Websites (Objective 3.12) Internet resource considerations – Authority – Bias – Relevance – Audience – Links © 2023 Pearson Education Ltd. All rights reserved Using the Web Ethically (1 of 2) Ethical Issues on the Internet (Objective 3.13) Deepfakes—digital videos or images that are manipulated using AI to create images and sounds that appear to be real – Can make a public figure appear to say or do something that they never actually said or did – Companies are working hard to create methods to detect deepfakes – Becoming increasingly difficult to detect deepfakes © 2023 Pearson Education Ltd. All rights reserved Using the Web Ethically (2 of 2) Ethical Issues on the Internet (Objective 3.13) Who is responsible for detecting and removing fake Internet content? – Fake video, audio and text-based content – Attack on the Capitol in January 2021 – Misinformation spread around the COVID-19 vaccine Section 230 of the Communications Decency Act specifies that a computer platform distributing misinformation cannot be held responsible © 2023 Pearson Education Ltd. All rights reserved Using the Web Ethically Using the Internet Ethically (Objective 3.14) Why can’t I post whatever I want? How can I be responsible for something I didn’t know was wrong? How can I behave in a way that shows that I am a mature professional? © 2023 Pearson Education Ltd. All rights reserved Copyright This work is protected by United Kingdom copyright laws and is provided solely for the use of instructors in teaching their courses and assessing student learning. Dissemination or sale of any part of this work (including on the World Wide Web) will destroy the integrity of the work and is not permitted. The work and materials from it should never be made available to students except by instructors using the accompanying text in their classes. All recipients of this work are expected to abide by these restrictions and to honor the intended pedagogical purposes and the needs of other instructors who rely on these materials. © 2023 Pearson Education Ltd. All rights reserved