Unit 1: Fundamentals of Management PDF
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Osmania University BBA 3 Year
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This document provides a comprehensive overview of fundamental management concepts. It covers management characteristics, comparing it to both art and science, detailing levels of management, describing the functions of management, explaining Taylor vs. Fayol, planning and decision-making processes, and more. It is a great resource for those learning about management principles for students and professionals.
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UNIT 1: Fundamentals of Management Management Characteristics Management is goal-oriented (focus on objectives). It is continuous (ongoing process). Involves teamwork (collaborative effort). Operates in a dynamic environment (adapts to change). Universal application (us...
UNIT 1: Fundamentals of Management Management Characteristics Management is goal-oriented (focus on objectives). It is continuous (ongoing process). Involves teamwork (collaborative effort). Operates in a dynamic environment (adapts to change). Universal application (used in all organizations). Example: A hospital’s management ensures patient care, efficient operations, and staff coordination. Management: Art or Science Art: Uses creativity, intuition, and personal skills (e.g., motivating employees). Science: Based on principles and research (e.g., Taylor’s scientific management). Both: Managers blend creativity with scientific methods to solve problems. Example: A manager uses motivational theories (science) and personalized communication (art) to improve team performance. Management as a Profession Definition: Profession requires specialized knowledge, formal education, and ethics. Arguments for: MBA programs, professional bodies like AIMA. Arguments against: No mandatory certification for all managers. Example: Doctors need degrees, while managers may not. Levels of Management Top-Level: CEOs, directors (set goals). Middle-Level: Managers (coordinate teams). Lower-Level: Supervisors (execute plans). Example: In a factory, the CEO plans expansion, middle managers arrange resources, and supervisors oversee production. Functions of Management 1. Planning: Setting objectives. 2. Organizing: Structuring resources. 3. Staffing: Hiring people. 4. Directing: Guiding employees. 5. Controlling: Monitoring performance. Example: In a restaurant, planning involves creating menus, organizing includes kitchen setup, and controlling ensures food quality. Taylor vs. Fayol Taylor: Scientific approach (e.g., time studies). Fayol: Administrative principles (e.g., discipline, equity). Example: Taylor’s methods optimize worker productivity, while Fayol focuses on organizational structure. --- UNIT 2: Planning and Decision-Making Planning Process 1. Set objectives. 2. Analyse resources. 3. Develop strategies. 4. Implement plans. 5. Monitor progress. Example: A company launching a new product plans marketing, production, and distribution. Characteristics of Planning Goal Oriented: Focuses on objectives. Continuous: Requires updates. Flexible: Adapts to changes. Example: During COVID-19, businesses adjusted plans to shift online. Purpose of Policies and Objectives Policies: Guide decisions (e.g., leave policy). Objectives: Provide direction (e.g., increasing sales by 10%). Example: A company’s policy ensures fair employee treatment, while objectives drive growth. Steps in Decision-Making 1. Identify the problem. 2. Analyze options. 3. Choose the best solution. 4. Implement the decision. 5. Evaluate outcomes. Example: A manager deciding between outsourcing or hiring in-house staff. --- UNIT 3: Organizing Principles of Organizing Division of Work: Specialization. Authority and Responsibility: Clear roles. Coordination: Teams working together. Example: A retail store assigns sales, billing, and inventory tasks to different employees. Formal and Informal Organization Formal: Structured roles (e.g., departments). Informal: Social interactions (e.g., friendships). Example: A team has formal tasks but bonds over lunch breaks. Factors Influencing Span of Control Complexity: More tasks = smaller span. Skill Level: Skilled employees need less supervision. Example: A manager supervises 10 clerks but only 3 engineers. Methods of Departmentation By Function: HR, Finance. By Product: Electronics, Furniture. Example: A manufacturing company has separate departments for production, marketing, and sales. --- UNIT 4: Staffing and Motivation Sources of Recruitment 1. Internal: Promotions. 2. External: Job portals. Example: A company promotes an employee to manager instead of hiring externally. Selection Process 1. Screening applications. 2. Conducting interviews. 3. Offering jobs. Example: A startup interviews candidates to hire a developer. Training Methods On-the-Job: Learning while working. Off-the-Job: Classroom training. Example: A chef learns cooking techniques on the job, while managers attend workshops. Steps in Controlling Process 1. Set standards. 2. Measure performance. 3. Take corrective action. Example: A factory monitors production quality and fixes defects. Maslow’s Need Theory 1. Physiological: Basic needs (food). 2. Safety: Job security. 3. Social: Relationships. 4. Esteem: Recognition. 5. Self-Actualization: Growth. Example: Employees work harder when promoted to higher roles. --- UNIT 5: Advanced Topics TQM Fundamentals Focus on customer satisfaction. Continuous improvement. Example: Toyota ensures quality in every car through regular checks. Positive and Negative Impacts of Technology Positive: Efficiency, innovation. Negative: Job displacement. Example: Automation speeds production but reduces manual jobs. Leadership Styles Autocratic: One leader (e.g., military). Democratic: Team input. Free Rein -: Employee independence. Example: Startups often adopt a free-rein style for creativity. Organizational Development Techniques Training, team-building. Example: Workshops improve collaboration in teams. CSR Responsibilities Towards Society: Environmental care. Towards Employees: Fair pay. Example: TATA runs schools and provides employee benefits. --- Exam Writing Tips 1. Start with a definition or key point. 2. Use examples to clarify concepts. 3. Write in bullet points for clarity. 4. Add diagrams if applicable (e.g., Maslow’s pyramid).