Purposive Communication PDF
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College of Arts - TIP Quezon City
2024
Clara Teresa Gene Portes-Rivas
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Summary
This document provides lecture notes on purposive communication. It covers the nature of language, communication models, and effective communication principles for oral and written communication. The notes are intended for an undergraduate-level course.
Full Transcript
PURPOSIVE COMMUNICATION Prepared by Prof. CLARA TERESA GENE PORTES - RIVAS Intended Learning Outcomes 1. Demonstrate an understanding of the key ideas in language and communication 2. Explain the various communication models and how...
PURPOSIVE COMMUNICATION Prepared by Prof. CLARA TERESA GENE PORTES - RIVAS Intended Learning Outcomes 1. Demonstrate an understanding of the key ideas in language and communication 2. Explain the various communication models and how they help in understanding the communication processes. 3. Explain the various communication models and how they help in understanding the communication processes. 4. Discuss the advantages and disadvantages of the different communication types in various communication settings 1/11/2024 GEC 001 | College of Arts TIP-QC 2 LANGUAGE AND COMMUNICATION Nature of Language CORRECT INCORRECT 1.AEROPLANE 2. AIRPLANE 3. COLONISE 4.COLONIZE 5.DEFENCE 6.DEFENSE 7.ENROLMENT 8.ENROLLMENT 9.HONOUR 10.HONOR 1/11/2024 GEC 006 | College of Arts TIP-QC 3 LANGUAGE AND COMMUNICATION Do Animals have their own language? 1/11/2024 GEC 006 | College of Arts TIP-QC 4 Nature of Language What is LANGUAGE? According to Linguists, language will be called a language if there is a: a. System of rules b. Sound System (phonology) c. Vocabulary (lexicon) 1/11/2024 GEC 006 | College of Arts TIP-QC 5 Nature of Language Humans are able to communicate like asking/statement for food: Food! Want some food? I’d like to share this food with you. 1/11/2024 GEC 006 | College of Arts TIP-QC 6 Nature of Language Things to Remember: Speech Community is the kind of group that sociolinguistics attempt to study or group of people who share similar ideas, and uses norms of language. Language Acquisition is the process wherein people acquire the languages used by those in the community. 1/11/2024 GEC 006 | College of Arts TIP-QC 7 Nature of Language Things to Remember: Language Learning is the process wherein people learn second languages by studying formally in school or informally on their own. Language Contact is the process wherein people try to understand each other or to communicate as one learns from each other's languages. 1/11/2024 GEC 006 | College of Arts TIP-QC 8 Nature of Language What if you work in China where in they used Putonghua (Mandarin) and a little bit of English, will you be able to communicate with the Chinese? 1/11/2024 GEC 006 | College of Arts TIP-QC 9 Nature of Language Things to Remember: Language Change is the process wherein individuals constantly interact and communicate with each other and the result of the language contact. 1/11/2024 GEC 006 | College of Arts TIP-QC 10 Nature of Language This concludes that: Language is indeed a human complex and it is important to be aware of its feature and behavior. 1/11/2024 GEC 006 | College of Arts TIP-QC 11 Communication Processes Share your own experience the time you were engage in a public oral presentation. 1/11/2024 GEC 006 | College of Arts TIP-QC 12 Communication Processes Communication Model Why is it important to know the process of communication? To help you understand the how the process works and knowing the flow of communication will be able to make the communication effective. 1/11/2024 GEC 006 | College of Arts TIP-QC 13 Communication Processes Communication Model 4 Human Communication a. Aristotle’s Model b. Laswell’s Model c. Shannon – Weaver’s Model d. David Berlo’s Model 1/11/2024 GEC 006 | College of Arts TIP-QC 14 Communication Processes Communication Model Aristotle’s Communication Model 1/11/2024 GEC 006 | College of Arts TIP-QC 15 Communication Processes Communication Model Laswell’s Communication Model – Harold Dwight Laswell (1948) 1/11/2024 GEC 006 | College of Arts TIP-QC 16 Communication Processes Communication Model Shannon – Weaver’s Communication Model – Claude Elwood Shannon and Warren Weaver (1949) 1/11/2024 GEC 006 | College of Arts TIP-QC 17 Communication Processes Communication Model David Berlo’s Communication Model – David Berlo (1960) 1/11/2024 GEC 006 | College of Arts TIP-QC 18 General Principles of Effective Communication For both oral and written communication, you should be able to apply the following principles: a. Know your purpose in communication b. Know your audience c. Know your topic d. Adjust your speech or writing to the context of the situation e. Work on the feedback given you. 1/11/2024 GEC 006 | College of Arts TIP-QC 19 Principles of Effective Oral Communication a)Be clear with your purpose b)Be complete with the message you deliver c)Be concise d)Be natural with your delivery e)Be specific and timely with your feedback 1/11/2024 GEC 006 | College of Arts TIP-QC 20 Principles of Effective Written Communication: The 7C’s Be clear - message to be delivered must be clear in the mind of the sender Be concise - The message should not include any unnecessary details. It should be short and complete. Be concrete - one should be specific, definite and vivid rather than vague and general. Be correct - correct language should be used and the sender must ensure that there is no grammatical spelling mistakes. 1/11/2024 GEC 006 | College of Arts TIP-QC 21 Principles of Effective Written Communication: The 7C’s Be coherent - it refers to the written or spoken communication express clearly, logically and intelligibly. Be complete - one should include all the relevant information as required by the intended audience. Be courteous - it implies that the sender must take into consideration both the feelings and viewpoints of the receiver such that the message is positive and focus at the audience. 1/11/2024 GEC 006 | College of Arts TIP-QC 22