Media and Information Literacy Reviewer PDF
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Imelda Integrated Secondary School
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Summary
This document provides a review of key concepts in media and information literacy. It defines various types of media and discusses different theories related to media. The text includes examples of media types and concepts like media effects, and indigenous knowledge.
Full Transcript
MEDIA AND INFORMATION LITERACY Reviewer Media - the combination of physical objects used to communicate through physical objects, such as radio, television, computers, telephone, mobile phone, film, etc. Communication - the act or process of using wor...
MEDIA AND INFORMATION LITERACY Reviewer Media - the combination of physical objects used to communicate through physical objects, such as radio, television, computers, telephone, mobile phone, film, etc. Communication - the act or process of using words, sounds, signs, or behaviors to express or exchange information or to express your ideas, thoughts, feelings, etc., to someone else. Feedback is needed to say that there is communication that happened. Media Literacy - the ability to read, analyze, evaluate and produce communication in a variety of media forms Information Literacy - the ability to recognize when information is needed and to locate, evaluate, effectively use and communicate information in its various formats Technology Literacy - the ability to use digital technology, communication tools or networks to locate, evaluate, use, and create information Fallacy - An error in reasoning. Ad Hominem attacks your opponent’s character or personal traits instead of engaging with their argument Strawman misrepresenting someone’s argument to make it easier to attack Loaded Question asking a question that has an assumption built into it so that it can’t be answered without appearing guilty Begging the Question refers to a circular argument in which the conclusion is included in the premise Black-or-White two alternative statements are presented as the only possibilities, when in fact, more possibilities exist Slippery Slope asserting that if we allow A to happen, then Z will happen consequently, therefore, A should not happen Burden of Proof the fault lies not with the person making the claim, but with someone else Composition/Division assuming that what’s true about one part of something has to be applied to all Bandwagon appealing to popularity or the fact that many people do something as an attempted form of validation Appeal to Emotion manipulating an emotional response in place of a valid or compelling argument Print Media medium: paper; examples: any publication, such as books, newspapers, magazines, journals Broadcast Media medium: radio signals, air waves; examples: television and radio programs Film/Cinema Media medium: reels, films; examples: movies shown in theater and any documentaries that have a span of over an hour of airtime Digital Media/New Media medium: internet, computer; examples: any streaming sites, such as, Netflix, Bilibili Mass Media channels of communication that involve transmitting information in some way, shape or form to large numbers of people Media Effects refers to the intended or unintended consequences of what the mass media does Third-party Theory states that people think they are more immune to media influence than others Boomerang Effect media effect refers to media-induced change that is counter to the desired change Cultivation Theory states that media exposure, specifically to television, shapes our social reality by giving us a distorted view of the amount of violence and risk in the world Reciprocal Effect states that when a person or event gets media attention, it influences the way the person acts or the way the event functions MTRCB government agency is responsible for rating television programs and films in the Philippines Agenda-setting Theory refers to the process whereby the mass media determine what we think and worry about Propaganda Model tries to understand how the population is manipulated, and how the social, economic, political attitudes are fashioned in the minds of people through propaganda. Propaganda ideas or statements that are often false or exaggerated and that are spread in order to help a cause, a political leader, a government, etc. Indigenous Knowledge the knowledge that is unique to a given culture or society Characteristic of an indigenous media oral tradition of communication store information in memories information exchange is face-to-face information are contain within the border of the community Library a collection of books, and possibly other materials and media, that is accessible for use by its members and members of allied institutions Open-shelf Library a system of library organization in which books are so shelved as to permit direct examination and selection by patrons Closed-shelf Library a library stack with access restricted to the staff of the library or to a limited group of library users