MACRO Quiz 3 PDF

Notes: September 23, 2024 Tourism Supply Sectors and Tourism Organizations Direct Components ⁃ Direct Interactions with the tourist ⁃ Include tourism establishments that interact directly with tourists, such as hotels, restaurants, and transportation services (airlines, buses). Indirect...

Notes: September 23, 2024 Tourism Supply Sectors and Tourism Organizations Direct Components ⁃ Direct Interactions with the tourist ⁃ Include tourism establishments that interact directly with tourists, such as hotels, restaurants, and transportation services (airlines, buses). Indirect Components ⁃ Supporting industries like agriculture, manufacturing, and construction that don't directly interact with tourists. Agriculture Example ⁃ Food processing industry. For instance, grain farming not only produces raw materials for bread but also supports jobs in milling, packaging, and distribution, impacting the entire supply chain and local economies. Tourism Network ⁃ Combination of Direct and Indirect Components ⁃ The entire system that includes direct and indirect elements to provide a seamless experience for tourists. Example: The tourism value chain where food suppliers, farmers, and local communities indirectly contribute to a tourist's hotel stay. Demand: The tourists itself Supply Components Attractions: ⁃ Natural attractions (e.g., beaches, mountains) ⁃ Cultural sites (e.g., historical landmarks) ⁃ Man-made attractions (e.g., theme parks) Transportation: ⁃ Local and international transport services (e.g., airlines, ferries, buses). Accommodations: Hotels, resorts, bed & breakfasts, and other places tourists stay during their visit. Supporting Services: Tour guides, banking, and medical services. Types of Tourist Accommodations Hotels: Standard accommodations offering varying service levels budget to luxury). Resorts: Full-service facilities offering recreation and relaxation (e.g., beach resorts). Bed & Breakfasts: Small, family-owned accommodations offering personal experiences. Hostels: Low-cost accommodations with shared rooms, catering to budget travelers. Classifications of Hotels Star Ratings: Hotels categorized by a 1 to 5-star system Size: Small (300 rooms). Location: City hotels, airport hotels, beachfront properties. Target Market: Catering to business travelers, families, or luxury seekers. DOT Accreditation and Classification of Hotels The Philippine DOT issues guidelines for classifying hotels and accommodations. DOT accreditation provides benefits like increased credibility and access to government-supported marketing programs. The DOT classifies accommodations into 1 to 5 stars based on criteria like service, amenities, safety, and sustainability. DOT Accreditation Criteria for Hotels Room Quality: Standards for guest rooms, including size, furnishing, and amenities. Facilities: Dining areas, recreation spaces, business centers. Service: Room service, housekeeping, guest assistance. Safety and Security: Fire and building safety standards, security personnel, alarm systems. Sustainability: Waste management systems and energy-saving measures. Summary Tourism and hospitality networks consist of direct and indirect components. Supply components include attractions, transportation, accommodations, and supporting services.  Tourist accommodations vary, classified by star ratings, size, and location. The Philippine DOT accredits hotels based on criteria like service, amenities, and safety. Restaurants must meet hygiene, service, and food safety standards to serve tourists effectively. Tourism Organizations and Their Role in Philippine Tourism Development International Tourism Organizations International tourism organizations influence tourism policies, set industry standards, and promote global cooperation. UNWTO (United Nations World Tourism Organization): Promotes sustainable tourism globally. WTTC (World Travel and Tourism Council): Focuses on the economic impact of tourism. PATA (Pacific Asia Travel Association): Promotes Asia-Pacific tourism, benefiting the Philippines. Regional Tourist Organizations Regional organizations foster tourism development in specific areas. ⁃ Association of Southeast Asian Nations (ASEAN): International but focused on ASEAN Region. ASEAN Tourism Forum (ATF): Discusses ASEAN tourism strategies. ASEANTA (ASEAN Tourism Association): Facilitates collaboration between ASEAN tourism businesses. ASEAN MRA-TP: Mutual recognition agreement on tourism R.A. 9593: Tourism Act of 2019 Role of National Tourism Office in Promotion The Department of Tourism (DOT) plays a vital role in promoting Philippine tourism. Leads national marketing campaigns (e.g., 'It's More Fun in the Philippines"). Develops tourism infrastructure and destination management. Sets standards and accreditation for tourism services. Importance of National Professional Organizations National professional organizations are essential for advancing the tourism industry. Advocacy for industry policies and standards. Provides networking, training, and collaboration opportunities. Helps enhance service quality and global competitiveness. Kev National Professional Organizations in the Philippines The following are prominent tourism and hospitality organizations in the Philippines: PARTH (Philippine Association of Researchers for Tourism and Hospitality) ⁃ Aim to enhance the knowledge base and professional development within the field. ⁃ Conferences and Seminars, Publications, Workshops, Networking Events, and Advocacy COHREP (Council of Hotel and Restaurant Educators of the Philippines) ⁃ Aim to enhance the quality of hospitality education in the Philippines. ⁃ Conferences and Workshops, Curriculum Development, Research and Publications, Competitions, Networking Events, and Advocacy. HRAP (Hotel and Restaurant Association of the Philippines) ⁃ Aim to promote growth and sustainability in the hotel and restaurant sectors. ⁃ Advocacy, Training and Development, Networking Events, Industry Research, Competitions and Awards.  PHILTOA (Philippine Tour Operators Association) ⁃ Aim to support and enhance the tour operation sector in the Philippines. ⁃ Activities aim to support and enhance the tour operation sector in the Philippines. ⁃ Networking Events, Training Programs, Promotional Campaigns, Advocacy, Research and Development. NAITAS (National Association of Independent Travel Agencies) ⁃ Aim to strengthen the independent travel agency sector and support its growth. ⁃ Networking Events, Training and Seminars, Advocacy, Promotional Campaigns, and Resource Sharing. PTA (Philippine Travel Agencies Association) ⁃ Aim to support the growth and development of travel agencies in the country. ⁃ Trade Shows and Exhibitions, Training and Workshops, Advocacy, Networking Opportunities, and Promotional Campaigns.