Communication And Globalization Lesson 2 PDF

COMMUNICATION AND GLOBALIZATION PURPOSIVE COMMUNICATION LESSON 2 LEARNING OUTCOMES Lesson Overview Explain how cultural and global issues affect communication ·Appreciate the impact of communication on society and the world Intro Global communication has become much more...

COMMUNICATION AND GLOBALIZATION PURPOSIVE COMMUNICATION LESSON 2 LEARNING OUTCOMES Lesson Overview Explain how cultural and global issues affect communication ·Appreciate the impact of communication on society and the world Intro Global communication has become much more accessible due to satellites, fiber-optic cables, and the internet, enabling people worldwide to connect effortlessly. This development is intertwined with globalization, leading to increased business opportunities, cultural exchange, and the formation of a global village. It has impacted environmental, cultural, political, and economic aspects of the world. DIVERSE AND ACCESSIBLE FOR BUSINESS Today, many companies employ remote workers from different countries, facilitated by technologies like video calling that make remote collaboration feel seamless. Impact of Technology Technology has enhanced connections with suppliers and customers worldwide, streamlining processes such as ordering and shipment tracking. Global communication has also turned information into a valuable business asset, allowing for efficient information transfer between countries. This modernization and efficiency benefit operations worldwide, regardless of their location. Fewer Cultural Barriers Globalization has made it possible, for example, for someone in Japan to understand how someone in the U.S. goes about their day. With television and movies, cultural barriers are becoming less prevalent. CULTURAL DIFFERENCES When people from two different cultures try to exchangeinformation, the way they speak, their body language, or theirmannerisms can be interpreted differently by the other person. The instructor shall play to the class the video “How Social Media Can Make History.” This video can also be accessed by the students in YouTube through the URL given BELOW. LINK TO CLAY SHIRKY’S TEDTALK https://www.youtube.com/watch?v=ASZJE15E0SY THE CREATION OF A GLOBAL VILLAGE The term global village was coined by Canadian communication scholar Marshall McLuhan. Affected both by globalization and global communication, the global village is created when distance and isolation no longer matter because people are connected by technology. Access to ADVANTAGES INTERNET BEING ABLE TO REACH OUT TO PEOPLE ABROAD PHONES WITHOUT LEAVING ONE’S DESK ONLINE JOBS BETTER AND EASIER COMMUNICATION FOR EVERYONE Globalization and global communication have made it easier to see people on the other side of the world as a neighbor, instead of astranger from a faraway land. There is so much knowledge about other countries and cultures available online. SOCIAL MEDIA USAGE Kietzmann et al. (2011) have identified the elements of social media for analyzing people‘s social media activities, their behavior online, as well as the general social media ecosystem. SHARING RELATIONSHIPS CONVERSATIONS PRESENCE IDENTITY REPUTATION GROUPS  LINK TO SHERRY TURKLE’S The instructor shall play to the class the video TEDTALK “Connected But Not Alone.” This video can also be accessed by the students in YouTube through the URL given https://www.youtube.com/watch?v=ASZJE15E0SY BELOW. COMMUNICATING IN A MULTICULTURAL SOCIETY AND WORLD DIVERSE CONNECTION Global communication has connected people from all corners of the world, leading to increased multiculturalism and diversity education on college campuses. Communication plays a central role in debates about globalization and diversity education.  Lesson Overview At the end of the chapter, the student should be able to: Determine culturally appropriate terms, expressions, and images (sensitivity to gender, race, class, etc.) Adopt cultural and intercultural awareness and sensitivity in communication of ideas Distinguish and explain varieties and registers of language Effective intercultural communication is crucial for global interactions. It encompasses various forms: interracial interethnic international communication within the same racial or ethnic group.  REMEMBER Cultures consist of shared knowledge, beliefs, values, customs, and behavior, while co-cultures are subsets of the parent culture with unique characteristics. Strategies for co-culture interaction include: assimilation accommodation separation various communication approaches  STRATEGIES FOR SUCCESSFUL INTERCULTURAL COMMUNICATION Cultural Relativisim - accepting other cultures as equal Diversity - interacting with people from different backgrounds Opening to Differences - will reduce the strangeness of strangers. These will help you cope with uncertainty and enhance cultural sensitivity. SOMETIMES, CULTURAL MISUNDERSTANDINGS CAN LEAD TO: LOST OPPPRTUNITIES TENSION BETWEEN INDIVIDUALS To fix these situations, we need to recognize and understand each other’s cultural differences. This will enhance relationships!  CULTURAL DIFFERENCES CAN BE DISTINGUISHED BY individualism vs. high vs. low power collectivism distance individualism refers to the High power distance cultures are cultivation of individuals' based on power differences in initiative and achievement, which subordinates defer to while collectivistic cultures tend superiors. In contrast, low power to nurture group influences. distance cultures believe that power should be used when legitimate. masculine vs. feminine In a highly masculine culture, high vs. low-context members value aggressiveness, communication strength, and material symbols of success. In a highly feminine culture, members value relationships, depends on indirectness and tenderness in members of both sexes, directness of communication. and high quality of life COPY THE LINK BELOW AND WATCH THE VIDEO TO LEARN MORE ABOUT THE EFFECT OF GLOBALIZATION ON COMMUNICATION https://youtu.be/v8vFKaKjYz8  THE IMPACT OF GLOBALIZATION ON COMMUNICATION AND EDUCATION THE HIGH-TECH ERA Advancing technology is making the world both larger and smaller. Globalization, the communication between nations beyond their borders, is being transformed by new technology. The internet, in particular, has revolutionized how we connect with people worldwide.  THE IMPACT OF GLOBALIZATION ON COMMUNICATION AND EDUCATION This has made education accessible and equitable Online resources and virtual education platforms allow more people to access information and contribute to academic discussions. Ideas can now transcend borders and social strata.  Combining access to new perspectives with previously restricted materials creates opportunities for innovation and the development of new systems. This fosters a more equitable world where people from all backgrounds can share ideas and collaborate. THANK YOU FOR YOUR ATTENTION