Lecture 1 - Introduction to Design Process & Project Management + Market Analysis & Customer Requirements PDF
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Universities of Canada in Egypt
Dr. Amr Hassan
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Summary
This document is a lecture on introductory design process and project management with market analysis and customer requirements. It discusses topics like course information, introduction, group activity: problem definition, projects overview, and introduction to design thinking.
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Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Lecture 1 “Introduction to Design Process & Project Management + Market Anal...
Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Lecture 1 “Introduction to Design Process & Project Management + Market Analysis & Customer Requirements” Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 1 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Outline: 1. Course Information 2. Introduction 3. Group Activity: Problem Definition 4. Projects Overview 5. Introduction to Design Thinking 6. Project Management in Engineering Design 7. Market Analysis for Blind Athletes 8. Customer Requirements and User-Centered Design 2 Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 2 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Instructor(s): Dr. Amr Mohamed Hassan ▪ Department: Faculty of Sustainable Design Engineering ▪ Office Location: B310 Office hours (Open door policy / By appointment): Sunday: 10:00 AM – 11:15 AM | Thursday: 1:25 PM – 2:40 PM Eng. Youssef Fahmy ▪ Department: Faculty of Sustainable Design Engineering ▪ Office Location: B301 ▪ Office hours (Open door policy / By appointment): Thursday: 1:00 PM – 2:30 PM 2 Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 3 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Course 1. Familiar with the stages of managing a project. Learning 2. Able to break down a complex project into tasks. Objectives 3. Able to carry out design studies. (LO’s) : 4. Able to present technical information to colleagues, clients, and other team members. 5. Able to write a detailed technical report. 6. Able to document the process and design in a log. 7. Able to understand the impact of engineering on society and environment. 2 8. Able to demonstrate professional behavior in all circumstances. 9. Able to perform well as an individual as well as a team. Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 4/ 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Group Activity Structure: Objective: Students will be divided into teams and assigned one of the five sports (Hockey, Archery, Golf, Shooting, Running). They will simulate the experience of playing that sport as a blind athlete and think critically about the challenges and possible solutions Challenges: What are the key challenges that a blind athlete would face in playing your assigned sport? Which sensory feedback (vision, hearing, touch, etc.) is most important in this sport, and how does the loss of vision affect performance? Strategies and Adaptations: How could a blind athlete adapt to playing this sport? (e.g., relying on other senses, modified equipment, special coaching techniques) Are there any existing assistive technologies or tools used in your sport2for blind athletes? If so, how do they work? How would you modify the equipment in your sport to make it accessible for blind athletes? (e.g., sound-emitting devices, tactile grips) Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 5/ 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Guided Running Track with Auditory Feedback Project When blind people run, they can't do it alone. They have running companions, so-called guides, close by their side. Together, the two form a running tandem. However, it takes time – sometimes several years – to find the perfect running tandem of a blind runners and a guide. Running independently can be difficult for visually impaired individuals due to the need for lane discipline and obstacle avoidance. A guided running track with auditory feedback can help them maintain their lane and avoid obstacles. The student project team will design a running track system 2 that provides auditory feedback to visually impaired runners. The system will use speakers along the track to emit sounds that guide the runner and help them stay in their lane. Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 6 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Design an Archery Target with Auditory Feedback They are shooting the same equipment used by sighted archers; the bow, arrows and stabilizers are standard equipment but notice that their sights are mounted on a tripod and not on their bow. This is because visually impaired archers aim by touching the back of their hand to the sight instead looking through it. Blind/low vision individuals who participate in archery shooting require a target with auditory feedback that communicates to the shooter which part of the target was hit. This communication allows the shooter to make the necessary adjustments with their next shot with the goal of 2 hitting the center of the target. The student project team will design an archery target with auditory feedback that communicates to the shooter which part of the target was hit. Dr. Amr Hassan Universities of Canada in Egypt rough it. Projects I - ENGN2210 Engineering 7 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Design Sport Balls and Hockey Pucks Which Incorporate Auditory Clues Typically, totally blind athletes play goal or defense, lower sighted athletes play defense, and higher sighted athletes play forward. The most significant modification is that the sport features an adapted puck that makes noise and is both bigger and slower than a traditional puck. Currently the strategy is to use sport balls/hockey pucks with ball bearings in them to add an auditory component to a moving ball/puck. The problem with that is when the ball stops moving, it stops making sounds. The advantage is that if it is moving faster or slower, or spinning, the sound reflects that movement somewhat. The student project team will design a better ball/puck that would: Be able to be kicked or hit as hard as a typical ball/puck is hit 2 Continue to make sounds even when it is still Incorporate some sound cues that allow for an indication of how quickly it is moving Be audible in the middle of a game but not annoying to the game participants Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 8 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Design a Support Base for Blind/Low Vision Target Shooting Target shooting for the vision impaired uses standard shooting equipment with a special electronic audio aiming device fitted to the gun. The aiming device detects the point of aim of the gun relative to the target and provides the shooter through headphones different tones indicating the point of aim. Blind/low vision individuals who participate in target shooting require a support base to allow them to independently align their shots in a repeatable manner. The base should allow the user to assume multiple shooting positions, including prone, sitting, and standing. The student project team will design and prototype a support base for blind/low vision individuals who participate in target shooting and assume multiple shooting positions. 2 Dr. Amr Hassan Universities of Canada in Egypt Engineering Projects I - ENGN2210 9 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Design a Tactile/High Visibility Golf Swing Alignment Guide With two major exceptions, and a couple of minor ones, Blind Golf is played in the same way as sighted golf. However, Blind Golfers require a caddy (or guide) to assist them around a golf course. The golfer and their caddy form a “Team” with the caddy acting as the Blind Golfers “eyes”. Blind/low vision golfers swing their clubs with the help of a tactile and highly visible golf swing alignment guide. This guide allows them to align themselves to the ball before taking their shot by helping them: Align their feet Align the golf club face Swing in a practicable and repeatable way This alignment guide is put in the proper place by a sighted peer who ensures that it is pointed at the designated target (eg. the green or an 2 area of the fairway). The golfer then uses the guide to independently perform the golf swing. The student project team will design and prototype a tactile and highly visible golf swing alignment guide. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 102 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Introduction to Design Thinking Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 112 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Introduction to Design Thinking Empathize 1 Understanding the needs and challenges faced by blind athletes is the first step in the design thinking process. Define 2 Clearly define the specific problem you are aiming to solve, focusing on user needs and the desired outcome. Ideate 3 Generate a wide range of creative solutions to the problem, exploring diverse ideas and perspectives. Prototype 4 2 Develop tangible prototypes of your solutions to test and refine your ideas based on user feedback. Test 5 Evaluate the effectiveness of your prototypes through user testing and gather valuable feedback for improvement. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 122 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Real-Life Examples of Design Thinking for Visually Impaired Users Sound-Emitting Sports Equipment Equipment like beeping balls in goalball and sound feedback in running tracks provide auditory cues for visually impaired athletes. Braille Signage and Navigation Systems Tactile signage and audio navigation systems help visually impaired individuals navigate public spaces and buildings independently. Assistive Technology for Everyday Life Smartphones with screen readers, text-to-speech software, and braille displays empower visually impaired people with access to information and communication. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 132 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Project Management in Engineering Design 1 Definition and Importance Project management involves planning, organizing, and managing resources to achieve project objectives within defined constraints. 2 Project Management Lifecycle The lifecycle encompasses five distinct stages: initiation, planning, execution, monitoring, and closing. 3 Gantt Charts for Planning and Management Gantt charts provide a visual representation of tasks, timelines, and dependencies to effectively manage project progress. Agile vs. Waterfall Methods 4 Agile methods are flexible and iterative, while waterfall methods follow a structured, linear approach. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 142 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Component Definition Task List A detailed list of project tasks or activities that need to be completed. Timeline A horizontal time axis that represents the time duration, broken down into days, weeks, or months. Timeline: Bars Horizontal bars that represent the duration of each task. The length of the bar corresponds to the start and end dates of the task. Milestones Specific points in time representing significant events or goals within the project, often marked with symbols like diamonds. Dependencies Arrows or lines connecting tasks to indicate relationships or dependencies, showing which tasks must be completed before others can begin. Progress A visual representation of task completion, often shown as a shaded portion within the task bar. Resources Information on who is assigned to each task, helping manage resource allocation. Task Start and Clearly marked points showing when tasks are scheduled to start and End Dates finish. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 152 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Agile vs. Waterfall Diagram Explanation Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 162 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Agile vs. Waterfall Diagram Explanation 1. Waterfall Model: The Waterfall model is a traditional, linear approach to project management and product development. It emphasizes a structured, sequential process where each phase must be completed before moving to the next. Once a phase is finished, it is difficult (and expensive) to go back and make changes. Key Characteristics: Linear and Sequential: Phases follow one another like steps in a waterfall, e.g., Requirements → Design → Implementation → Testing → Maintenance. Defined Phases: Each phase must be fully completed before moving to the next one. Documentation-Heavy: Extensive documentation is required at each stage. Limited Flexibility: It’s challenging to adapt to changes once a phase is complete. Best for: Projects with well-defined requirements and little expected change. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 172 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Agile vs. Waterfall Diagram Explanation 2. Agile Model: The Agile model is an iterative and flexible approach that focuses on delivering small, workable increments of the project over short cycles (called sprints). It allows for continuous customer feedback and makes it easier to adapt to changes throughout the project lifecycle. Key Characteristics: Iterative and Incremental: The project is broken into small, manageable chunks or iterations (sprints), with continuous development and improvement. Customer Collaboration: Regular feedback from customers is incorporated into each sprint. Flexibility: Changes can be made even in later stages based on customer needs or new discoveries. Less Documentation: Agile prioritizes working products over comprehensive documentation. Best for: Projects with changing requirements, innovative solutions, or evolving user needs. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 182 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Agile vs. Waterfall Diagram Explanation Aspect Waterfall Model Agile Model Approach Linear and Sequential Iterative and Incremental Flexibility Limited; hard to make changes after a phase is Highly flexible; changes are welcomed at any completed stage Phases Clearly defined phases (e.g., Requirements → No strict phases; continuous cycles (sprints) Design → Testing) Customer Involvement Minimal customer involvement after initial planning Frequent feedback from customers at every iteration Documentation Extensive, documentation-heavy Light documentation, focus on delivering working product Cost of Change High, since changes are difficult after planning Low, since changes are part of the process Team Collaboration Often siloed, where teams work on specific phases Cross-functional teams working together separately throughout Risk High risk if requirements change or are unclear at Lower risk, can adapt to changes throughout the start project Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 192 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Market Analysis for Blind Athletes Target Audience: Understanding the specific needs of blind athletes Competitive Product Analysis: Compare existing products (e.g., goalball, auditory feedback systems in running or swimming). SWOT Analysis: Create a SWOT analysis specific to a new product idea (e.g., a sports ball with auditory feedback). Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 202 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Customer Requirements and User-Centered Design User Feedback: Techniques to gather real user insights, such as interviews with blind athletes and coaches. Translating Requirements into Features: How to create a requirements document for design projects. Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 212 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Customer Requirements and User-Centered Design Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 222 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Group Activity: Problem Definition Objective: Collaborate to identify challenges faced by blind athletes. Define project scope, market needs, and customer requirements. Outline initial project management steps. Key Deliverables: Problem statement Market needs Customer requirements Initial project plan (Gantt chart) Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 232 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II Group Activity: Activity Overview Instructions: 1.Divide into teams based on the assigned sport (Hockey, Archery, Golf, Shooting, Running). 2.Each team will: 1. Assume the role of a visually impaired athlete. 2. Brainstorm key challenges that would affect performance. 3.Define a problem statement for the sport and athlete you are working with. 4.Identify specific market needs and customer requirements for your design solution. 5.Outline the first steps in managing the project using a Gantt chart. Key Questions Problem Statement: What is the core challenge the athlete faces? Customer Requirements: What must the solution achieve? (Safety, usability, affordability) Project Steps: What are the first steps in your project plan? Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 242 / 25 Outline Course Informaiton Group Activity I Projects Overview Design Thinknig Project Management Market Analysis Customer Req. Group Activity II THANK YOU! Dr. Amr Hassan Universities of Canada in Egypt EngineeringProjects Engineering Mechanics I: STATICS I - ENGN2210 252 / 25