LAWW2105 Marketing Law Week 9 - Packaging & Cosmetics - PDF

LAWW2105 Marketing Law Bhupesh Shah | [email protected] Week 9  Upcoming Deadlines Quiz #3 (5%) - TODAY ePortfolio Entry #3 (7.5%) - Friday, July 19 Group Assignment #2 (Cannabis – 20%) - Friday, July 26 Quiz #4 (5%) - Friday, August 2 ePor...

LAWW2105 Marketing Law Bhupesh Shah | [email protected] Week 9  Upcoming Deadlines Quiz #3 (5%) - TODAY ePortfolio Entry #3 (7.5%) - Friday, July 19 Group Assignment #2 (Cannabis – 20%) - Friday, July 26 Quiz #4 (5%) - Friday, August 2 ePortfolio Entry #4 (7.5%) - Friday, August 9 Reflection Paper (10%) - Friday, August 16  Recap of Last Week What’s PIPEDA? What is the name of the proposed privacy act and how is it different from PIPEDA? Photo by Kaushal Moradiya from Pexels Agenda Packaging and Labelling Law and Guidelines Cosmetics Law and Guidelines Main Topics and Learning Outcomes Explain the labelling requirements for English and French. Compare the unique labelling properties for “Made in Canada” and “Product of Canada”. Explain the legal and self-governing labelling guidelines for marketers. Explain the legal definition of cosmetics in Canada. Differentiate between cosmetics and drugs Explain the labelling requirements for cosmetics in Canada Explain the legal and self-governing labelling guidelines for marketers Packaging and Labelling Canadian Legislation As a marketer, you will need to be aware of legislation: Consumer Canada Consumer Packaging and Product Safety Act Labelling Act Consumer Marking of Chemicals and Imported Goods Containers Order Regulations, 2001 Tobacco and Textile Labelling Vaping Products Act Act Food and Drugs Cosmetics Act Regulations Warning labels, to avoid product liability Subject to minimum type size requirements. Identity of the products should be on the principal display panel in English and French, and same size, font, colour (one cannot be more dominant). All claims must be truthful, non-misleading, and properly substantiated. Net quantity listed in metric units Name and address of the manufacturer or Canadian dealer must be shown, but not on the bottom of the container. If a Canadian dealer is listed, then “imported by/importe par” must be before the dealer's name. Source: https://strateege.com/food-labeling/designing-a-canadian-compliant-food-packaging-olivias-croutons-case-study/  Made in Canada: The standards to label products as Canadian (3.:22 minute video) Made in Canada vs. Product of Canada News, C. (2017). Made in Canada: The standards to label products as Canadian [YouTube Video]. In YouTube. https://www.youtube.com/watch?v=hRAmTZXRiUg  Made in Canada Source: https://www.walmart.ca/ Source: https://www.walmart.ca/  Product of Canada Source: https://www.walmart.ca/ Canadian Products ‘Prepared by’ and registered trademark ® / MD  Trademarks on Packaging Trademark Registered trademark Source: https://www.walmart.ca/ The Textile Labelling Act Type and quantity of Dealer name and CA number fabrics (i.e. fibre complete postal (identification content) address number)  Canada Consumer Product Safety Act http://whmis.org/sds/ Source: https://www.ccohs.ca/  Product Liability Sources: http://www.kleenflo.com/; https://www.walmart.ca/ Cosmetics (Advertising and Labelling) Source: https://www.youtube.com/watch?v=1QI30Vcb2eU  Cosmetics Claims Source: https://www.youtube.com/watch?v=RQvyqQ08Q-w  As a consumer, does this trouble you? Photo by Anna Shvets from Pexels  Cosmetics - Defined “Any substance or mixture of substances manufactured, sold or represented for use in cleansing, improving, or altering the complexion, skin, hair, or teeth.” Photo by Jess Bailey Designs from Pexels  Drugs: Any substance or mixture of substances manufactured, sold or represented for use in: the diagnosis, treatment, mitigation or prevention of a disease, disorder or abnormal physical state, or its symptoms restoring, correcting or modifying organic functions disinfection in premises in which food is manufactured, prepared or kept Photo by Nataliya Vaitkevich from Pexels; Photo by Rene Asmussen from Pexels For advertisers, it is how you word your ads and products. Cosmetics need to avoid using therapeutic and drug-type claims. Cosmetics Regulation is a component of the Food and Drugs Act Cosmetic Labelling Requirements for Outer Labels Ingredients list – Listed in descending order by weight. Product identity (English and French) Net quantity – Metric units Domicile – Name and location of the manufacturer, if imported, the dealer name and location will also be needed with the “imported by/importe par” listed on the label, but not on the bottom of the package. Avoidable hazards and cautions –Clear and concise warnings on the label. Requirements for Inner Labels Product identity (English and French) Domicile – Name and location of the manufacturer, if imported, the dealer name and location will also be needed with the “imported by/importe par” listed on the label, but not on the bottom of the package. Avoidable hazards and cautions –Clear and concise warnings on the label (English and French) At least 1.6mm in height  Quiz #3 (5%) - Today ePortfolio Entry #3 (7.5%) - Friday, July 19 Group Assignment #2 (Cannabis – 20%) - Friday, July 26 Photo by Ekaterina Bolovtsova from Pexels Any questions? Concerns? Comments? Want to just chat? Feel free to book some time to meet on campus Wednesday early mornings or virtually via Teams on Mondays or Thursdays