Principles of Design PDF

Summary

This document covers the principles of design; specifically proportion, variety, and movement.  It explores how these principles are used in visual arts. The document contains images and text.

Full Transcript

Principles of Design Proportion, Variety, and Movement Presented by: Group E PROPORTION Proportion refers to the relationship between objects with reference to their size and visual weight. Proportion signals what's important in a design and what isn't. Larger elements are more important,...

Principles of Design Proportion, Variety, and Movement Presented by: Group E PROPORTION Proportion refers to the relationship between objects with reference to their size and visual weight. Proportion signals what's important in a design and what isn't. Larger elements are more important, smaller elements less. - The Good and Bad Proportion - Standard Proportion Types of Proportion - Altered Proportion GOOD AND BAD PROPORTION There are good proportion, and bad proportion. The former is rarely noticed, but the latter stands out. The relative size of two elements has to be in balance to create good proportion. Equal division creates monotony, too unequal division creates a lack of harmony. STANDARD PROPORTION Standard proportion refers to proportions that are created correctly when compared to proportions that exist within reality. Standard proportion is important for artists looking Vitruvian Man by Leonardo Da Vinci to create realistic compositions. ALTERED PROPORTION Altered proportion artwork refers to the manipulation of proportion to achieve a specific visual effect. Altered proportion is often used intentionally, typically to create more stylized and Young Woman by Amedeo Modigliani expressive compositions. Proportional Techniques MONUMENTAL SCALING MINIATURE Monumental Proportion - Monumental proportion refers to the physical size of a work relative to the human body, and how it is intended to be experienced by the viewer. It refers to the creation of artworks or structures that are large in scale, often designed to evoke a sense of grandeur, power, and significance. Miniature Proportion - Miniature proportion refers to the size of a work of art that is much smaller than what is typical for that type of art. Miniature art can include paintings, engravings, and sculptures that are small enough to hold in the palm of your hand. Scaling Proportion - Proportional scaling is used to change the size of an object without changing its shape. Proper scaling and proportion help make the artwork feel realistic, dynamic, or intentionally stylized, depending on the artist’s intent. Variety Using a range of sizes, shapes, and colors to create visual diversity is known as variety in art. By treating many aspects differently, artists are able to create visual variety. Movement In art, movement refers to the application of visual elements like color, line, shape, and composition to give a two-dimensional piece of art the appearance of motion or dynamism. Within a piece of art, movement can be employed to evoke strong feelings or allude to time passing.

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